Industry solution
AudienceScout for Non-profits
Plan regional awareness and fundraising outreach with accessible Canadian public data.
From question to targeting list
Turn market insight into a focused campaign.
Start with a bulk customer postal-code list to understand existing market strength, or discover new regions using demographics, households, business activity, and platform potential. Set audience thresholds for the characteristics that matter to the campaign, narrow the market to regions meeting every requirement, and export the strongest matches as a campaign-ready targeting list.
Common planning opportunities
- Size communities before allocating media
- Compare regions with consistent measures
- Create clear internal planning reports
Useful measures
PopulationAge and household contextCultural and recreation facilities
Combine these market signals with customer performance, service area, campaign objective, and media budget to create a focused regional audience.
Related solutions