Quebec market overview

Jonquière audience and postal regions

Explore the market size, household profile, and campaign potential across 5 postal regions in Jonquière.

AudienceScoutJonquière · 5 postal regions
Loading Jonquière postal-region boundaries…
Postal code boundary map for Jonquière.

Combined market

50,263 people across 5 regions

Use this combined market view to compare audience size, purchasing power, household composition, and regional fit before choosing where your next campaign should run.

Households23,455
Median income estimate$69,460
Average age45.1
Owner households63.0%

Jonquière market summary

What the local audience profile represents

Jonquière brings together 50,263 residents and 23,455 households across 5 postal regions. The combined profile gives marketers a practical view of the audience available for local, regional, digital, direct-mail, and traditional media planning.

The market's estimated median household income is $69,460, 19.0% below the Canadian postal-region benchmark. Owner households represent 63.0% of the market, and families with children represent 27.9%. Both measures can help shape offer, creative, and channel decisions.

G7X is the largest postal region in the Jonquière profile, with 25,550 residents and 50.8% of the combined population. Among adult age groups, ages 45–64 has the largest share at 27.3%, providing a useful starting point for audience and media planning.

Audience threshold ideas

Narrow Jonquière to the strongest-fit regions

Use the combined market profile as a starting point, then adjust thresholds to make the campaign audience broader or more focused.

  • Start with a household-income threshold near $69,460 and raise it to isolate regions with greater purchasing-power potential.
  • Use an owner-household threshold near 63.0% for home, property, renovation, and long-term service campaigns.
  • Select ages 45–64 and begin near a 27.3% minimum share when that age group is central to the target audience.
  • Combine thresholds so a region must satisfy every active requirement before it becomes part of the campaign selection.
Match This Audience

Platform audience potential

Plan channel mix with local age and audience patterns

Compare how the city's age profile aligns with major digital platforms to prioritize channels, budgets, and creative.

25,576YouTube estimate
33,269Facebook estimate
20,259Instagram estimate
9,888TikTok estimate

Plan the campaign

Choose regions with a rule.

Compare customer penetration, household size, income, age, housing, education, and local context before exporting the final FSA list.

Open in AudienceScout

Jonquière audience questions

Planning campaigns with local postal-region data

How large is the Jonquière market?

Jonquière represents 50,263 residents and 23,455 households across 5 postal regions in this combined market profile.

Which postal region has the largest audience in Jonquière?

G7X is the largest postal region in this Jonquière profile, with 25,550 residents, or 50.8% of the combined population.

What audience characteristics stand out in Jonquière?

Household income is below the Canadian benchmark, owner-household share is lower, and the share of families with children is lower. The largest represented adult age segment is ages 45–64 at 27.3%.

How can I find Jonquière regions that fit my target audience?

Load Jonquière in AudienceScout and set minimum thresholds for income, household count, age, family composition, home ownership, or education. Regions that meet every active threshold can be used as the campaign selection.

How can customer postal codes be analyzed in Jonquière?

Paste or import customer postal codes to see where customers are concentrated across Jonquière. Compare raw customer counts with population and household penetration, then examine the demographics and market signals connected to the strongest regions.