Quebec postal region

H2N demographics and market profile

See what distinguishes this audience, how it compares with other markets, and which local characteristics can shape campaign decisions in Ahuntsic.

AudienceScoutH2N · Ahuntsic
Loading the H2N boundary…
Postal code boundary map for H2N.

Market profile

A market of 6,442 people

Size the opportunity, understand its household composition, and identify the local patterns that make H2N different from the typical Canadian postal region.

Population6,442
Households2,745
Median income$63,600
Average age40.1

H2N market summary

What distinguishes this postal-region audience

H2N represents 6,442 residents and 2,745 households in Ahuntsic. Its average household contains 2.4 people, creating a local market that can be evaluated by both total reach and household composition.

The clearest difference from the Canadian postal-region benchmark is detached housing: 1.1%, or 51.5 percentage points below the benchmark. Owner households is 40.2%, 26.3 percentage points below the benchmark.

For campaign planning, these patterns give H2N a clear audience profile. They provide concrete criteria for deciding whether the region fits an offer, which audience characteristics should shape creative, and how it should be compared with other parts of Ahuntsic.

Audience matching

Find more regions that resemble H2N

To find regions with a profile similar to H2N, begin with home ownership near 40.2% and household income near $63,600. Adjust each minimum to make the audience broader or more selective.

Match This Audience

Distinctive market signals

The characteristics with the largest local differences

These four characteristics show the largest available differences between H2N and the Canadian postal-region benchmark.

51.5 percentage points below benchmark

Single-detached homes

1.1%

Emphasize space-efficient products, building services, mobility, and urban convenience where relevant.

26.3 percentage points below benchmark

Owner households

40.2%

Test renter-relevant services, flexibility, mobility, convenience, and lower-commitment propositions.

20.9 percentage points above benchmark

Immigrant population

43.8%

Consider culturally relevant research, multilingual media where appropriate, and creative tested with the communities being addressed.

25.9% below benchmark

Median household income

$63,600

Lead with practical value, accessible pricing, savings, or efficiency when testing offers in this region.

Detailed comparison

How H2N compares with the Canadian benchmark

Use the difference column to identify which measures are most useful for creative, offer, channel, and geographic targeting decisions.

MeasureH2NCanada FSA benchmarkDifference
Median household income$63,600$85,78825.9% below
Average household size2.4 people2.4 people1.2% below
Owner households40.2%66.5%26.3 percentage points below
One-person households36.8%29.4%7.4 percentage points above
Families with children35.0%34.0%1.0 percentage points above
Bachelor's degree or higher24.0%26.5%2.5 percentage points below
Immigrant population43.8%22.9%20.9 percentage points above
Worked from home21.2%23.8%2.6 percentage points below

Local market context

Community activity around the audience

AudienceScout connects 4 local facility records with H2N. Education is the largest represented category with 3 records, adding another signal for local media, partnership, service-area, and campaign planning.

Education3
Health care0
Culture and art0
Recreation1

Platform audience potential

Match channel planning to the local age mix

Facebook has the largest modeled audience among the displayed channels at 4,184 people. Compare that opportunity with the other estimates before setting the regional channel mix and budget.

3,374YouTube estimate · 66.1%
4,184Facebook estimate · 82.0%
2,727Instagram estimate · 53.5%
1,412TikTok estimate · 27.7%

Practical campaign implications

Turn the strongest H2N signals into campaign tests

Use these as evidence-based starting hypotheses, then validate them against campaign performance and your own customer results.

  • Single-detached homes: 1.1%51.5 percentage points below the Canadian benchmark

    Emphasize space-efficient products, building services, mobility, and urban convenience where relevant.

  • Owner households: 40.2%26.3 percentage points below the Canadian benchmark

    Test renter-relevant services, flexibility, mobility, convenience, and lower-commitment propositions.

  • Immigrant population: 43.8%20.9 percentage points above the Canadian benchmark

    Consider culturally relevant research, multilingual media where appropriate, and creative tested with the communities being addressed.

H2N audience questions

Using this postal-region profile

How large is the audience in H2N?

H2N represents 6,442 residents and 2,745 households in Ahuntsic. The average household size is 2.4 people.

What demographic characteristics stand out in H2N?

Single-detached homes is 1.1%, 51.5 percentage points below the Canadian postal-region benchmark; Owner households is 40.2%, 26.3 percentage points below the Canadian postal-region benchmark; Immigrant population is 43.8%, 20.9 percentage points above the Canadian postal-region benchmark.

How does H2N compare with another postal region?

H2C is one useful Ahuntsic postal-region comparison because its population is similar to H2N. It has 3.0% higher median income · 3.7 years older on average.

How can I find other regions that match the H2N audience?

To find regions with a profile similar to H2N, begin with home ownership near 40.2% and household income near $63,600. Adjust each minimum to make the audience broader or more selective.

How can customer postal codes be analyzed in H2N?

Import postal codes to measure customer concentration in H2N, compare the count with the region's population and households, and use its strongest demographic characteristics to decide whether similar regions belong in the campaign.