Single-detached homes
89.1%Home maintenance, outdoor, renovation, utilities, and property-related campaigns may deserve a larger test.
Quebec postal region
H7J demographics and market profile
See what distinguishes this audience, how it compares with other markets, and which local characteristics can shape campaign decisions in Auteuil.
AudienceScoutH7J · AuteuilLoading the H7J boundary…
Selected postal region
Market profile
A market of 2,161 people
Size the opportunity, understand its household composition, and identify the local patterns that make H7J different from the typical Canadian postal region.
Population2,161
Households875
Median income$95,000
Average age44.5
H7J market summary
What distinguishes this postal-region audience
H7J represents 2,161 residents and 875 households in Auteuil. Its average household contains 2.5 people, creating a local market that can be evaluated by both total reach and household composition.
The clearest difference from the Canadian postal-region benchmark is detached housing: 89.1%, or 36.5 percentage points above the benchmark. Owner households is 89.1%, 22.6 percentage points above the benchmark.
For campaign planning, these patterns give H7J a clear audience profile. They provide concrete criteria for deciding whether the region fits an offer, which audience characteristics should shape creative, and how it should be compared with other parts of Auteuil.
Audience matching
Find more regions that resemble H7J
To find regions with a profile similar to H7J, begin with home ownership near 89.1% and age 45–64 share near 34.2%. Adjust each minimum to make the audience broader or more selective.
Match This AudienceDistinctive market signals
The characteristics with the largest local differences
These four characteristics show the largest available differences between H7J and the Canadian postal-region benchmark.
Owner households
89.1%Prioritize home, property, renovation, financial, and longer-term service propositions where relevant.
Immigrant population
9.5%Use the wider demographic and household profile to determine whether localized or broad-market creative is the stronger starting point.
Population age 45–64
34.2%Test established-household, financial, home, travel, and high-consideration propositions with this audience in mind.
Detailed comparison
How H7J compares with the Canadian benchmark
Use the difference column to identify which measures are most useful for creative, offer, channel, and geographic targeting decisions.
| Measure | H7J | Canada FSA benchmark | Difference |
|---|---|---|---|
| Median household income | $95,000 | $85,788 | 10.7% above |
| Average household size | 2.5 people | 2.4 people | 2.9% above |
| Owner households | 89.1% | 66.5% | 22.6 percentage points above |
| One-person households | 23.4% | 29.4% | 6.0 percentage points below |
| Families with children | 33.7% | 34.0% | 0.3 percentage points below |
| Bachelor's degree or higher | 21.4% | 26.5% | 5.1 percentage points below |
| Immigrant population | 9.5% | 22.9% | 13.4 percentage points below |
| Worked from home | 19.2% | 23.8% | 4.6 percentage points below |
Local market context
Community activity around the audience
AudienceScout connects 2 local facility records with H7J. Recreation is the largest represented category with 2 records, adding another signal for local media, partnership, service-area, and campaign planning.
Education0
Health care0
Culture and art0
Recreation2
Platform audience potential
Match channel planning to the local age mix
Facebook has the largest modeled audience among the displayed channels at 1,411 people. Compare that opportunity with the other estimates before setting the regional channel mix and budget.
1,068YouTube estimate · 60.8%
1,411Facebook estimate · 80.3%
839Instagram estimate · 47.8%
399TikTok estimate · 22.7%
Practical campaign implications
Turn the strongest H7J signals into campaign tests
Use these as evidence-based starting hypotheses, then validate them against campaign performance and your own customer results.
- Single-detached homes: 89.1%36.5 percentage points above the Canadian benchmark
Home maintenance, outdoor, renovation, utilities, and property-related campaigns may deserve a larger test.
- Owner households: 89.1%22.6 percentage points above the Canadian benchmark
Prioritize home, property, renovation, financial, and longer-term service propositions where relevant.
- Immigrant population: 9.5%13.4 percentage points below the Canadian benchmark
Use the wider demographic and household profile to determine whether localized or broad-market creative is the stronger starting point.
Related market context
Compare other Auteuil postal regions
These regions share the Auteuil postal community and are ordered by population similarity to H7J.
H7J audience questions
Using this postal-region profile
How large is the audience in H7J?
H7J represents 2,161 residents and 875 households in Auteuil. The average household size is 2.5 people.
What demographic characteristics stand out in H7J?
Single-detached homes is 89.1%, 36.5 percentage points above the Canadian postal-region benchmark; Owner households is 89.1%, 22.6 percentage points above the Canadian postal-region benchmark; Immigrant population is 9.5%, 13.4 percentage points below the Canadian postal-region benchmark.
How does H7J compare with another postal region?
H7H is one useful Auteuil postal-region comparison because its population is similar to H7J. It has 8.4% higher median income · 5.8 years younger on average.
How can I find other regions that match the H7J audience?
To find regions with a profile similar to H7J, begin with home ownership near 89.1% and age 45–64 share near 34.2%. Adjust each minimum to make the audience broader or more selective.
How can customer postal codes be analyzed in H7J?
Import postal codes to measure customer concentration in H7J, compare the count with the region's population and households, and use its strongest demographic characteristics to decide whether similar regions belong in the campaign.