Single-detached homes
17.9%Emphasize space-efficient products, building services, mobility, and urban convenience where relevant.
Quebec postal region
H7N demographics and market profile
See what distinguishes this audience, how it compares with other markets, and which local characteristics can shape campaign decisions in Laval.
AudienceScoutH7N · LavalLoading the H7N boundary…
Selected postal region
Market profile
A market of 44,641 people
Size the opportunity, understand its household composition, and identify the local patterns that make H7N different from the typical Canadian postal region.
Population44,641
Households20,355
Median income$65,000
Average age42.2
H7N market summary
What distinguishes this postal-region audience
H7N represents 44,641 residents and 20,355 households in Laval. Its average household contains 2.1 people, creating a local market that can be evaluated by both total reach and household composition.
The clearest difference from the Canadian postal-region benchmark is detached housing: 17.9%, or 34.7 percentage points below the benchmark. Owner households is 39.5%, 27.0 percentage points below the benchmark.
For campaign planning, these patterns give H7N a clear audience profile. They provide concrete criteria for deciding whether the region fits an offer, which audience characteristics should shape creative, and how it should be compared with other parts of Laval.
Audience matching
Find more regions that resemble H7N
To find regions with a profile similar to H7N, begin with home ownership near 39.5% and household income near $65,000. Adjust each minimum to make the audience broader or more selective.
Match This AudienceDistinctive market signals
The characteristics with the largest local differences
These four characteristics show the largest available differences between H7N and the Canadian postal-region benchmark.
Owner households
39.5%Test renter-relevant services, flexibility, mobility, convenience, and lower-commitment propositions.
Median household income
$65,000Lead with practical value, accessible pricing, savings, or efficiency when testing offers in this region.
One-person households
40.4%Test convenience, individual subscriptions, smaller formats, and messages centred on personal choice.
Detailed comparison
How H7N compares with the Canadian benchmark
Use the difference column to identify which measures are most useful for creative, offer, channel, and geographic targeting decisions.
| Measure | H7N | Canada FSA benchmark | Difference |
|---|---|---|---|
| Median household income | $65,000 | $85,788 | 24.2% below |
| Average household size | 2.1 people | 2.4 people | 13.6% below |
| Owner households | 39.5% | 66.5% | 27.0 percentage points below |
| One-person households | 40.4% | 29.4% | 11.0 percentage points above |
| Families with children | 30.6% | 34.0% | 3.4 percentage points below |
| Bachelor's degree or higher | 27.0% | 26.5% | 0.5 percentage points above |
| Immigrant population | 33.7% | 22.9% | 10.8 percentage points above |
| Worked from home | 22.7% | 23.8% | 1.1 percentage points below |
Local market context
Community activity around the audience
AudienceScout connects 54 local facility records with H7N. Recreation is the largest represented category with 22 records, adding another signal for local media, partnership, service-area, and campaign planning.
Education18
Health care10
Culture and art4
Recreation22
Platform audience potential
Match channel planning to the local age mix
Facebook has the largest modeled audience among the displayed channels at 29,574 people. Compare that opportunity with the other estimates before setting the regional channel mix and budget.
23,593YouTube estimate · 65.2%
29,574Facebook estimate · 81.7%
18,975Instagram estimate · 52.4%
9,679TikTok estimate · 26.7%
Practical campaign implications
Turn the strongest H7N signals into campaign tests
Use these as evidence-based starting hypotheses, then validate them against campaign performance and your own customer results.
- Single-detached homes: 17.9%34.7 percentage points below the Canadian benchmark
Emphasize space-efficient products, building services, mobility, and urban convenience where relevant.
- Owner households: 39.5%27.0 percentage points below the Canadian benchmark
Test renter-relevant services, flexibility, mobility, convenience, and lower-commitment propositions.
- Median household income: $65,00024.2% below the Canadian benchmark
Lead with practical value, accessible pricing, savings, or efficiency when testing offers in this region.
Related market context
Compare other Laval postal regions
These regions share the Laval postal community and are ordered by population similarity to H7N.
H7N audience questions
Using this postal-region profile
How large is the audience in H7N?
H7N represents 44,641 residents and 20,355 households in Laval. The average household size is 2.1 people.
What demographic characteristics stand out in H7N?
Single-detached homes is 17.9%, 34.7 percentage points below the Canadian postal-region benchmark; Owner households is 39.5%, 27.0 percentage points below the Canadian postal-region benchmark; Median household income is $65,000, 24.2% below the Canadian postal-region benchmark.
How does H7N compare with another postal region?
H7R is one useful Laval postal-region comparison because its population is similar to H7N. It has 44.6% higher median income · 1.3 years younger on average.
How can I find other regions that match the H7N audience?
To find regions with a profile similar to H7N, begin with home ownership near 39.5% and household income near $65,000. Adjust each minimum to make the audience broader or more selective.
How can customer postal codes be analyzed in H7N?
Import postal codes to measure customer concentration in H7N, compare the count with the region's population and households, and use its strongest demographic characteristics to decide whether similar regions belong in the campaign.