Quebec postal region

H8N demographics and market profile

See what distinguishes this audience, how it compares with other markets, and which local characteristics can shape campaign decisions in LaSalle.

AudienceScoutH8N · LaSalle
Loading the H8N boundary…
Postal code boundary map for H8N.

Market profile

A market of 33,207 people

Size the opportunity, understand its household composition, and identify the local patterns that make H8N different from the typical Canadian postal region.

Population33,207
Households14,145
Median income$65,000
Average age42.6

H8N market summary

What distinguishes this postal-region audience

H8N represents 33,207 residents and 14,145 households in LaSalle. Its average household contains 2.3 people, creating a local market that can be evaluated by both total reach and household composition.

The clearest difference from the Canadian postal-region benchmark is detached housing: 0.4%, or 52.2 percentage points below the benchmark. Owner households is 44.7%, 21.8 percentage points below the benchmark.

For campaign planning, these patterns give H8N a clear audience profile. They provide concrete criteria for deciding whether the region fits an offer, which audience characteristics should shape creative, and how it should be compared with other parts of LaSalle.

Audience matching

Find more regions that resemble H8N

To find regions with a profile similar to H8N, begin with home ownership near 44.7% and household income near $65,000. Adjust each minimum to make the audience broader or more selective.

Match This Audience

Distinctive market signals

The characteristics with the largest local differences

These four characteristics show the largest available differences between H8N and the Canadian postal-region benchmark.

52.2 percentage points below benchmark

Single-detached homes

0.4%

Emphasize space-efficient products, building services, mobility, and urban convenience where relevant.

21.8 percentage points below benchmark

Owner households

44.7%

Test renter-relevant services, flexibility, mobility, convenience, and lower-commitment propositions.

18.0 percentage points above benchmark

Immigrant population

40.9%

Consider culturally relevant research, multilingual media where appropriate, and creative tested with the communities being addressed.

24.2% below benchmark

Median household income

$65,000

Lead with practical value, accessible pricing, savings, or efficiency when testing offers in this region.

Detailed comparison

How H8N compares with the Canadian benchmark

Use the difference column to identify which measures are most useful for creative, offer, channel, and geographic targeting decisions.

MeasureH8NCanada FSA benchmarkDifference
Median household income$65,000$85,78824.2% below
Average household size2.3 people2.4 people5.3% below
Owner households44.7%66.5%21.8 percentage points below
One-person households34.5%29.4%5.1 percentage points above
Families with children33.6%34.0%0.4 percentage points below
Bachelor's degree or higher26.0%26.5%0.5 percentage points below
Immigrant population40.9%22.9%18.0 percentage points above
Worked from home22.4%23.8%1.4 percentage points below

Local market context

Community activity around the audience

AudienceScout connects 22 local facility records with H8N. Education is the largest represented category with 10 records, adding another signal for local media, partnership, service-area, and campaign planning.

Education10
Health care3
Culture and art3
Recreation6

Platform audience potential

Match channel planning to the local age mix

Facebook has the largest modeled audience among the displayed channels at 22,073 people. Compare that opportunity with the other estimates before setting the regional channel mix and budget.

17,545YouTube estimate · 64.8%
22,073Facebook estimate · 81.6%
14,157Instagram estimate · 52.3%
7,313TikTok estimate · 27.0%

Practical campaign implications

Turn the strongest H8N signals into campaign tests

Use these as evidence-based starting hypotheses, then validate them against campaign performance and your own customer results.

  • Single-detached homes: 0.4%52.2 percentage points below the Canadian benchmark

    Emphasize space-efficient products, building services, mobility, and urban convenience where relevant.

  • Owner households: 44.7%21.8 percentage points below the Canadian benchmark

    Test renter-relevant services, flexibility, mobility, convenience, and lower-commitment propositions.

  • Immigrant population: 40.9%18.0 percentage points above the Canadian benchmark

    Consider culturally relevant research, multilingual media where appropriate, and creative tested with the communities being addressed.

Related market context

Compare other LaSalle postal regions

These regions share the LaSalle postal community and are ordered by population similarity to H8N.

H8N audience questions

Using this postal-region profile

How large is the audience in H8N?

H8N represents 33,207 residents and 14,145 households in LaSalle. The average household size is 2.3 people.

What demographic characteristics stand out in H8N?

Single-detached homes is 0.4%, 52.2 percentage points below the Canadian postal-region benchmark; Owner households is 44.7%, 21.8 percentage points below the Canadian postal-region benchmark; Immigrant population is 40.9%, 18.0 percentage points above the Canadian postal-region benchmark.

How does H8N compare with another postal region?

H8P is one useful LaSalle postal-region comparison because its population is similar to H8N. It has 0.0% higher median income · 2.1 years older on average.

How can I find other regions that match the H8N audience?

To find regions with a profile similar to H8N, begin with home ownership near 44.7% and household income near $65,000. Adjust each minimum to make the audience broader or more selective.

How can customer postal codes be analyzed in H8N?

Import postal codes to measure customer concentration in H8N, compare the count with the region's population and households, and use its strongest demographic characteristics to decide whether similar regions belong in the campaign.