Single-detached homes
8.4%Emphasize space-efficient products, building services, mobility, and urban convenience where relevant.
Quebec postal region
H8P demographics and market profile
See what distinguishes this audience, how it compares with other markets, and which local characteristics can shape campaign decisions in LaSalle.
AudienceScoutH8P · LaSalleLoading the H8P boundary…
Selected postal region
Market profile
A market of 22,980 people
Size the opportunity, understand its household composition, and identify the local patterns that make H8P different from the typical Canadian postal region.
Population22,980
Households10,475
Median income$65,000
Average age44.7
H8P market summary
What distinguishes this postal-region audience
H8P represents 22,980 residents and 10,475 households in LaSalle. Its average household contains 2.1 people, creating a local market that can be evaluated by both total reach and household composition.
The clearest difference from the Canadian postal-region benchmark is detached housing: 8.4%, or 44.2 percentage points below the benchmark. Owner households is 38.7%, 27.8 percentage points below the benchmark.
For campaign planning, these patterns give H8P a clear audience profile. They provide concrete criteria for deciding whether the region fits an offer, which audience characteristics should shape creative, and how it should be compared with other parts of LaSalle.
Audience matching
Find more regions that resemble H8P
To find regions with a profile similar to H8P, begin with home ownership near 38.7% and household income near $65,000. Adjust each minimum to make the audience broader or more selective.
Match This AudienceDistinctive market signals
The characteristics with the largest local differences
These four characteristics show the largest available differences between H8P and the Canadian postal-region benchmark.
Owner households
38.7%Test renter-relevant services, flexibility, mobility, convenience, and lower-commitment propositions.
Median household income
$65,000Lead with practical value, accessible pricing, savings, or efficiency when testing offers in this region.
One-person households
40.9%Test convenience, individual subscriptions, smaller formats, and messages centred on personal choice.
Detailed comparison
How H8P compares with the Canadian benchmark
Use the difference column to identify which measures are most useful for creative, offer, channel, and geographic targeting decisions.
| Measure | H8P | Canada FSA benchmark | Difference |
|---|---|---|---|
| Median household income | $65,000 | $85,788 | 24.2% below |
| Average household size | 2.1 people | 2.4 people | 13.6% below |
| Owner households | 38.7% | 66.5% | 27.8 percentage points below |
| One-person households | 40.9% | 29.4% | 11.5 percentage points above |
| Families with children | 32.0% | 34.0% | 2.0 percentage points below |
| Bachelor's degree or higher | 25.3% | 26.5% | 1.2 percentage points below |
| Immigrant population | 25.4% | 22.9% | 2.5 percentage points above |
| Worked from home | 26.8% | 23.8% | 3.0 percentage points above |
Local market context
Community activity around the audience
AudienceScout connects 19 local facility records with H8P. Education is the largest represented category with 7 records, adding another signal for local media, partnership, service-area, and campaign planning.
Education7
Health care5
Culture and art1
Recreation6
Platform audience potential
Match channel planning to the local age mix
Facebook has the largest modeled audience among the displayed channels at 15,200 people. Compare that opportunity with the other estimates before setting the regional channel mix and budget.
11,769YouTube estimate · 62.7%
15,200Facebook estimate · 80.9%
9,332Instagram estimate · 49.7%
4,563TikTok estimate · 24.3%
Practical campaign implications
Turn the strongest H8P signals into campaign tests
Use these as evidence-based starting hypotheses, then validate them against campaign performance and your own customer results.
- Single-detached homes: 8.4%44.2 percentage points below the Canadian benchmark
Emphasize space-efficient products, building services, mobility, and urban convenience where relevant.
- Owner households: 38.7%27.8 percentage points below the Canadian benchmark
Test renter-relevant services, flexibility, mobility, convenience, and lower-commitment propositions.
- Median household income: $65,00024.2% below the Canadian benchmark
Lead with practical value, accessible pricing, savings, or efficiency when testing offers in this region.
Related market context
Compare other LaSalle postal regions
These regions share the LaSalle postal community and are ordered by population similarity to H8P.
H8P audience questions
Using this postal-region profile
How large is the audience in H8P?
H8P represents 22,980 residents and 10,475 households in LaSalle. The average household size is 2.1 people.
What demographic characteristics stand out in H8P?
Single-detached homes is 8.4%, 44.2 percentage points below the Canadian postal-region benchmark; Owner households is 38.7%, 27.8 percentage points below the Canadian postal-region benchmark; Median household income is $65,000, 24.2% below the Canadian postal-region benchmark.
How does H8P compare with another postal region?
H8N is one useful LaSalle postal-region comparison because its population is similar to H8P. It has 0.0% higher median income · 2.1 years younger on average.
How can I find other regions that match the H8P audience?
To find regions with a profile similar to H8P, begin with home ownership near 38.7% and household income near $65,000. Adjust each minimum to make the audience broader or more selective.
How can customer postal codes be analyzed in H8P?
Import postal codes to measure customer concentration in H8P, compare the count with the region's population and households, and use its strongest demographic characteristics to decide whether similar regions belong in the campaign.