Alberta postal region

T9C demographics and market profile

See what distinguishes this audience, how it compares with other markets, and which local characteristics can shape campaign decisions in Vegreville.

AudienceScoutT9C · Vegreville
Loading the T9C boundary…
Postal code boundary map for T9C.

Market profile

A market of 6,656 people

Size the opportunity, understand its household composition, and identify the local patterns that make T9C different from the typical Canadian postal region.

Population6,656
Households2,865
Median income$72,500
Average age44.5

T9C market summary

What distinguishes this postal-region audience

T9C represents 6,656 residents and 2,865 households in Vegreville. Its average household contains 2.2 people, creating a local market that can be evaluated by both total reach and household composition.

The clearest difference from the Canadian postal-region benchmark is detached housing: 76.8%, or 24.2 percentage points above the benchmark. Bachelor's degree or higher is 12.8%, 13.7 percentage points below the benchmark.

For campaign planning, these patterns give T9C a clear audience profile. They provide concrete criteria for deciding whether the region fits an offer, which audience characteristics should shape creative, and how it should be compared with other parts of Vegreville.

Audience matching

Find more regions that resemble T9C

To find regions with a profile similar to T9C, begin with university education near 12.8%. Adjust each minimum to make the audience broader or more selective.

Match This Audience

Distinctive market signals

The characteristics with the largest local differences

These four characteristics show the largest available differences between T9C and the Canadian postal-region benchmark.

24.2 percentage points above benchmark

Single-detached homes

76.8%

Home maintenance, outdoor, renovation, utilities, and property-related campaigns may deserve a larger test.

13.7 percentage points below benchmark

Bachelor's degree or higher

12.8%

Use direct, practical language that demonstrates the everyday value of the offer.

13.6 percentage points below benchmark

Immigrant population

9.3%

Use the wider demographic and household profile to determine whether localized or broad-market creative is the stronger starting point.

11.1 percentage points below benchmark

Worked from home

12.7%

Commuter occasions, workplace-adjacent placements, and time-of-day planning may play a larger role.

Detailed comparison

How T9C compares with the Canadian benchmark

Use the difference column to identify which measures are most useful for creative, offer, channel, and geographic targeting decisions.

MeasureT9CCanada FSA benchmarkDifference
Median household income$72,500$85,78815.5% below
Average household size2.2 people2.4 people9.5% below
Owner households72.7%66.5%6.2 percentage points above
One-person households34.9%29.4%5.5 percentage points above
Families with children29.1%34.0%4.9 percentage points below
Bachelor's degree or higher12.8%26.5%13.7 percentage points below
Immigrant population9.3%22.9%13.6 percentage points below
Worked from home12.7%23.8%11.1 percentage points below

Local market context

Community activity around the audience

AudienceScout connects 11 local facility records with T9C. Education is the largest represented category with 7 records, adding another signal for local media, partnership, service-area, and campaign planning.

Education7
Health care2
Culture and art2
Recreation0

Platform audience potential

Match channel planning to the local age mix

Facebook has the largest modeled audience among the displayed channels at 4,302 people. Compare that opportunity with the other estimates before setting the regional channel mix and budget.

3,300YouTube estimate · 61.8%
4,302Facebook estimate · 80.6%
2,619Instagram estimate · 49.1%
1,288TikTok estimate · 24.1%

Practical campaign implications

Turn the strongest T9C signals into campaign tests

Use these as evidence-based starting hypotheses, then validate them against campaign performance and your own customer results.

  • Single-detached homes: 76.8%24.2 percentage points above the Canadian benchmark

    Home maintenance, outdoor, renovation, utilities, and property-related campaigns may deserve a larger test.

  • Bachelor's degree or higher: 12.8%13.7 percentage points below the Canadian benchmark

    Use direct, practical language that demonstrates the everyday value of the offer.

  • Immigrant population: 9.3%13.6 percentage points below the Canadian benchmark

    Use the wider demographic and household profile to determine whether localized or broad-market creative is the stronger starting point.

T9C audience questions

Using this postal-region profile

How large is the audience in T9C?

T9C represents 6,656 residents and 2,865 households in Vegreville. The average household size is 2.2 people.

What demographic characteristics stand out in T9C?

Single-detached homes is 76.8%, 24.2 percentage points above the Canadian postal-region benchmark; Bachelor's degree or higher is 12.8%, 13.7 percentage points below the Canadian postal-region benchmark; Immigrant population is 9.3%, 13.6 percentage points below the Canadian postal-region benchmark.

How does T9C compare with another postal region?

T9S is one useful Alberta market comparison because its population is similar to T9C. It has 22.8% higher median income · 0.4 years younger on average.

How can I find other regions that match the T9C audience?

To find regions with a profile similar to T9C, begin with university education near 12.8%. Adjust each minimum to make the audience broader or more selective.

How can customer postal codes be analyzed in T9C?

Import postal codes to measure customer concentration in T9C, compare the count with the region's population and households, and use its strongest demographic characteristics to decide whether similar regions belong in the campaign.