Alberta postal region

T9V demographics and market profile

See what distinguishes this audience, how it compares with other markets, and which local characteristics can shape campaign decisions in Lloydminster.

AudienceScoutT9V · Lloydminster
Loading the T9V boundary…
Postal code boundary map for T9V.

Market profile

A market of 20,751 people

Size the opportunity, understand its household composition, and identify the local patterns that make T9V different from the typical Canadian postal region.

Population20,751
Households8,005
Median income$99,000
Average age38.1

T9V market summary

What distinguishes this postal-region audience

T9V represents 20,751 residents and 8,005 households in Lloydminster. Its average household contains 2.5 people, creating a local market that can be evaluated by both total reach and household composition.

The clearest difference from the Canadian postal-region benchmark is detached housing: 69.6%, or 17.0 percentage points above the benchmark. Worked from home is 10.5%, 13.3 percentage points below the benchmark.

For campaign planning, these patterns give T9V a clear audience profile. They provide concrete criteria for deciding whether the region fits an offer, which audience characteristics should shape creative, and how it should be compared with other parts of Lloydminster.

Audience matching

Find more regions that resemble T9V

To find regions with a profile similar to T9V, begin with university education near 16.1%. Adjust each minimum to make the audience broader or more selective.

Match This Audience

Distinctive market signals

The characteristics with the largest local differences

These four characteristics show the largest available differences between T9V and the Canadian postal-region benchmark.

17.0 percentage points above benchmark

Single-detached homes

69.6%

Home maintenance, outdoor, renovation, utilities, and property-related campaigns may deserve a larger test.

13.3 percentage points below benchmark

Worked from home

10.5%

Commuter occasions, workplace-adjacent placements, and time-of-day planning may play a larger role.

12.2 percentage points below benchmark

Immigrant population

10.7%

Use the wider demographic and household profile to determine whether localized or broad-market creative is the stronger starting point.

10.4 percentage points below benchmark

Bachelor's degree or higher

16.1%

Use direct, practical language that demonstrates the everyday value of the offer.

Detailed comparison

How T9V compares with the Canadian benchmark

Use the difference column to identify which measures are most useful for creative, offer, channel, and geographic targeting decisions.

MeasureT9VCanada FSA benchmarkDifference
Median household income$99,000$85,78815.4% above
Average household size2.5 people2.4 people2.9% above
Owner households72.5%66.5%6.0 percentage points above
One-person households27.0%29.4%2.4 percentage points below
Families with children39.5%34.0%5.5 percentage points above
Bachelor's degree or higher16.1%26.5%10.4 percentage points below
Immigrant population10.7%22.9%12.2 percentage points below
Worked from home10.5%23.8%13.3 percentage points below

Local market context

Community activity around the audience

AudienceScout connects 23 local facility records with T9V. Education is the largest represented category with 20 records, adding another signal for local media, partnership, service-area, and campaign planning.

Education20
Health care2
Culture and art1
Recreation0

Platform audience potential

Match channel planning to the local age mix

Facebook has the largest modeled audience among the displayed channels at 12,850 people. Compare that opportunity with the other estimates before setting the regional channel mix and budget.

10,370YouTube estimate · 66.3%
12,850Facebook estimate · 82.1%
8,350Instagram estimate · 53.4%
4,261TikTok estimate · 27.2%

Practical campaign implications

Turn the strongest T9V signals into campaign tests

Use these as evidence-based starting hypotheses, then validate them against campaign performance and your own customer results.

  • Single-detached homes: 69.6%17.0 percentage points above the Canadian benchmark

    Home maintenance, outdoor, renovation, utilities, and property-related campaigns may deserve a larger test.

  • Worked from home: 10.5%13.3 percentage points below the Canadian benchmark

    Commuter occasions, workplace-adjacent placements, and time-of-day planning may play a larger role.

  • Immigrant population: 10.7%12.2 percentage points below the Canadian benchmark

    Use the wider demographic and household profile to determine whether localized or broad-market creative is the stronger starting point.

Related market context

Compare other Lloydminster postal regions

These regions share the Lloydminster postal community and are ordered by population similarity to T9V.

T9V audience questions

Using this postal-region profile

How large is the audience in T9V?

T9V represents 20,751 residents and 8,005 households in Lloydminster. The average household size is 2.5 people.

What demographic characteristics stand out in T9V?

Single-detached homes is 69.6%, 17.0 percentage points above the Canadian postal-region benchmark; Worked from home is 10.5%, 13.3 percentage points below the Canadian postal-region benchmark; Immigrant population is 10.7%, 12.2 percentage points below the Canadian postal-region benchmark.

How does T9V compare with another postal region?

S9V is one useful Lloydminster postal-region comparison because its population is similar to T9V. It has 9.1% lower median income · 4.3 years younger on average.

How can I find other regions that match the T9V audience?

To find regions with a profile similar to T9V, begin with university education near 16.1%. Adjust each minimum to make the audience broader or more selective.

How can customer postal codes be analyzed in T9V?

Import postal codes to measure customer concentration in T9V, compare the count with the region's population and households, and use its strongest demographic characteristics to decide whether similar regions belong in the campaign.