Immigrant population
8.4%Use the wider demographic and household profile to determine whether localized or broad-market creative is the stronger starting point.
Quebec postal region
J3L demographics and market profile
See what distinguishes this audience, how it compares with other markets, and which local characteristics can shape campaign decisions in Chambly.
AudienceScoutJ3L · ChamblyLoading the J3L boundary…
Selected postal region
Market profile
A market of 53,680 people
Size the opportunity, understand its household composition, and identify the local patterns that make J3L different from the typical Canadian postal region.
Population53,680
Households21,125
Median income$100,000
Average age39.6
J3L market summary
What distinguishes this postal-region audience
J3L represents 53,680 residents and 21,125 households in Chambly. Its average household contains 2.5 people, creating a local market that can be evaluated by both total reach and household composition.
The clearest difference from the Canadian postal-region benchmark is immigrant population: 8.4%, or 14.5 percentage points below the benchmark. Owner households is 76.6%, 10.1 percentage points above the benchmark.
For campaign planning, these patterns give J3L a clear audience profile. They provide concrete criteria for deciding whether the region fits an offer, which audience characteristics should shape creative, and how it should be compared with other parts of Chambly.
Audience matching
Find more regions that resemble J3L
To find regions with a profile similar to J3L, begin with home ownership near 76.6% and household income near $100,000. Adjust each minimum to make the audience broader or more selective.
Match This AudienceDistinctive market signals
The characteristics with the largest local differences
These four characteristics show the largest available differences between J3L and the Canadian postal-region benchmark.
Owner households
76.6%Prioritize home, property, renovation, financial, and longer-term service propositions where relevant.
Single-detached homes
61.6%Home maintenance, outdoor, renovation, utilities, and property-related campaigns may deserve a larger test.
Median household income
$100,000Test premium, higher-consideration, or value-led offers grounded in a clear customer benefit.
Detailed comparison
How J3L compares with the Canadian benchmark
Use the difference column to identify which measures are most useful for creative, offer, channel, and geographic targeting decisions.
| Measure | J3L | Canada FSA benchmark | Difference |
|---|---|---|---|
| Median household income | $100,000 | $85,788 | 16.6% above |
| Average household size | 2.5 people | 2.4 people | 2.9% above |
| Owner households | 76.6% | 66.5% | 10.1 percentage points above |
| One-person households | 25.1% | 29.4% | 4.3 percentage points below |
| Families with children | 41.3% | 34.0% | 7.3 percentage points above |
| Bachelor's degree or higher | 24.1% | 26.5% | 2.4 percentage points below |
| Immigrant population | 8.4% | 22.9% | 14.5 percentage points below |
| Worked from home | 24.4% | 23.8% | 0.6 percentage points above |
Local market context
Community activity around the audience
AudienceScout connects 28 local facility records with J3L. Education is the largest represented category with 14 records, adding another signal for local media, partnership, service-area, and campaign planning.
Education14
Health care6
Culture and art7
Recreation1
Platform audience potential
Match channel planning to the local age mix
Facebook has the largest modeled audience among the displayed channels at 33,630 people. Compare that opportunity with the other estimates before setting the regional channel mix and budget.
26,718YouTube estimate · 64.9%
33,630Facebook estimate · 81.7%
21,301Instagram estimate · 51.7%
10,538TikTok estimate · 25.6%
Practical campaign implications
Turn the strongest J3L signals into campaign tests
Use these as evidence-based starting hypotheses, then validate them against campaign performance and your own customer results.
- Immigrant population: 8.4%14.5 percentage points below the Canadian benchmark
Use the wider demographic and household profile to determine whether localized or broad-market creative is the stronger starting point.
- Owner households: 76.6%10.1 percentage points above the Canadian benchmark
Prioritize home, property, renovation, financial, and longer-term service propositions where relevant.
- Single-detached homes: 61.6%9.0 percentage points above the Canadian benchmark
Home maintenance, outdoor, renovation, utilities, and property-related campaigns may deserve a larger test.
Related market context
Compare similar-sized Quebec postal regions
This directory represents Chambly with one postal region. These Quebec markets are selected by population similarity for a useful market comparison.
J3L audience questions
Using this postal-region profile
How large is the audience in J3L?
J3L represents 53,680 residents and 21,125 households in Chambly. The average household size is 2.5 people.
What demographic characteristics stand out in J3L?
Immigrant population is 8.4%, 14.5 percentage points below the Canadian postal-region benchmark; Owner households is 76.6%, 10.1 percentage points above the Canadian postal-region benchmark; Single-detached homes is 61.6%, 9.0 percentage points above the Canadian postal-region benchmark.
How does J3L compare with another postal region?
J0H is one useful Quebec market comparison because its population is similar to J3L. It has 25.0% lower median income · 1.7 years older on average.
How can I find other regions that match the J3L audience?
To find regions with a profile similar to J3L, begin with home ownership near 76.6% and household income near $100,000. Adjust each minimum to make the audience broader or more selective.
How can customer postal codes be analyzed in J3L?
Import postal codes to measure customer concentration in J3L, compare the count with the region's population and households, and use its strongest demographic characteristics to decide whether similar regions belong in the campaign.