Single-detached homes
38.6%Emphasize space-efficient products, building services, mobility, and urban convenience where relevant.
Quebec postal region
See what distinguishes this audience, how it compares with other markets, and which local characteristics can shape campaign decisions in Greenfield Park.
Market profile
Size the opportunity, understand its household composition, and identify the local patterns that make J4V different from the typical Canadian postal region.
J4V market summary
J4V represents 17,033 residents and 7,295 households in Greenfield Park. Its average household contains 2.3 people, creating a local market that can be evaluated by both total reach and household composition.
The clearest difference from the Canadian postal-region benchmark is detached housing: 38.6%, or 14.0 percentage points below the benchmark. Median household income is $73,000, 14.9% below the benchmark.
For campaign planning, these patterns give J4V a clear audience profile. They provide concrete criteria for deciding whether the region fits an offer, which audience characteristics should shape creative, and how it should be compared with other parts of Greenfield Park.
Audience matching
To find regions with a profile similar to J4V, begin with household income near $73,000 and home ownership near 61.0%. Adjust each minimum to make the audience broader or more selective.
Match This AudienceDistinctive market signals
These four characteristics show the largest available differences between J4V and the Canadian postal-region benchmark.
Emphasize space-efficient products, building services, mobility, and urban convenience where relevant.
Lead with practical value, accessible pricing, savings, or efficiency when testing offers in this region.
Test renter-relevant services, flexibility, mobility, convenience, and lower-commitment propositions.
Test convenience, individual subscriptions, smaller formats, and messages centred on personal choice.
Detailed comparison
Use the difference column to identify which measures are most useful for creative, offer, channel, and geographic targeting decisions.
| Measure | J4V | Canada FSA benchmark | Difference |
|---|---|---|---|
| Median household income | $73,000 | $85,788 | 14.9% below |
| Average household size | 2.3 people | 2.4 people | 5.3% below |
| Owner households | 61.0% | 66.5% | 5.5 percentage points below |
| One-person households | 33.9% | 29.4% | 4.5 percentage points above |
| Families with children | 36.5% | 34.0% | 2.5 percentage points above |
| Bachelor's degree or higher | 28.2% | 26.5% | 1.7 percentage points above |
| Immigrant population | 25.4% | 22.9% | 2.5 percentage points above |
| Worked from home | 27.1% | 23.8% | 3.3 percentage points above |
Local market context
AudienceScout connects 27 local facility records with J4V. Recreation is the largest represented category with 10 records, adding another signal for local media, partnership, service-area, and campaign planning.
Platform audience potential
Facebook has the largest modeled audience among the displayed channels at 11,084 people. Compare that opportunity with the other estimates before setting the regional channel mix and budget.
Practical campaign implications
Use these as evidence-based starting hypotheses, then validate them against campaign performance and your own customer results.
Emphasize space-efficient products, building services, mobility, and urban convenience where relevant.
Lead with practical value, accessible pricing, savings, or efficiency when testing offers in this region.
Test renter-relevant services, flexibility, mobility, convenience, and lower-commitment propositions.
Related market context
This directory represents Greenfield Park with one postal region. These Quebec markets are selected by population similarity for a useful market comparison.
J4V audience questions
J4V represents 17,033 residents and 7,295 households in Greenfield Park. The average household size is 2.3 people.
Single-detached homes is 38.6%, 14.0 percentage points below the Canadian postal-region benchmark; Median household income is $73,000, 14.9% below the Canadian postal-region benchmark; Owner households is 61.0%, 5.5 percentage points below the Canadian postal-region benchmark.
J3N is one useful Quebec market comparison because its population is similar to J4V. It has 46.6% higher median income · 3.5 years younger on average.
To find regions with a profile similar to J4V, begin with household income near $73,000 and home ownership near 61.0%. Adjust each minimum to make the audience broader or more selective.
Import postal codes to measure customer concentration in J4V, compare the count with the region's population and households, and use its strongest demographic characteristics to decide whether similar regions belong in the campaign.