Quebec postal region

J8C demographics and market profile

See what distinguishes this audience, how it compares with other markets, and which local characteristics can shape campaign decisions in Sainte-Agathe-Des-Monts.

AudienceScoutJ8C · Sainte-Agathe-Des-Monts
Loading the J8C boundary…
Postal code boundary map for J8C.

Market profile

A market of 11,667 people

Size the opportunity, understand its household composition, and identify the local patterns that make J8C different from the typical Canadian postal region.

Population11,667
Households5,755
Median income$59,200
Average age49.5

J8C market summary

What distinguishes this postal-region audience

J8C represents 11,667 residents and 5,755 households in Sainte-Agathe-Des-Monts. Its average household contains 2.0 people, creating a local market that can be evaluated by both total reach and household composition.

The clearest difference from the Canadian postal-region benchmark is immigrant population: 4.5%, or 18.4 percentage points below the benchmark. Median household income is $59,200, 31.0% below the benchmark.

For campaign planning, these patterns give J8C a clear audience profile. They provide concrete criteria for deciding whether the region fits an offer, which audience characteristics should shape creative, and how it should be compared with other parts of Sainte-Agathe-Des-Monts.

Audience matching

Find more regions that resemble J8C

To find regions with a profile similar to J8C, begin with household income near $59,200 and age 65+ share near 30.9%. Adjust each minimum to make the audience broader or more selective.

Match This Audience

Distinctive market signals

The characteristics with the largest local differences

These four characteristics show the largest available differences between J8C and the Canadian postal-region benchmark.

18.4 percentage points below benchmark

Immigrant population

4.5%

Use the wider demographic and household profile to determine whether localized or broad-market creative is the stronger starting point.

31.0% below benchmark

Median household income

$59,200

Lead with practical value, accessible pricing, savings, or efficiency when testing offers in this region.

11.9 percentage points above benchmark

Population age 65+

30.9%

Accessibility, clarity, trust, health, leisure, and established-household needs can carry more weight in campaign planning.

11.5 percentage points below benchmark

Families with children

22.5%

Broaden the creative beyond parent-led needs toward adults, couples, and smaller-household occasions.

Detailed comparison

How J8C compares with the Canadian benchmark

Use the difference column to identify which measures are most useful for creative, offer, channel, and geographic targeting decisions.

MeasureJ8CCanada FSA benchmarkDifference
Median household income$59,200$85,78831.0% below
Average household size2.0 people2.4 people17.7% below
Owner households59.0%66.5%7.5 percentage points below
One-person households39.9%29.4%10.5 percentage points above
Families with children22.5%34.0%11.5 percentage points below
Bachelor's degree or higher16.0%26.5%10.5 percentage points below
Immigrant population4.5%22.9%18.4 percentage points below
Worked from home14.1%23.8%9.7 percentage points below

Local market context

Community activity around the audience

AudienceScout connects 22 local facility records with J8C. Education is the largest represented category with 9 records, adding another signal for local media, partnership, service-area, and campaign planning.

Education9
Health care7
Culture and art3
Recreation3

Platform audience potential

Match channel planning to the local age mix

Facebook has the largest modeled audience among the displayed channels at 7,944 people. Compare that opportunity with the other estimates before setting the regional channel mix and budget.

5,888YouTube estimate · 59.1%
7,944Facebook estimate · 79.8%
4,582Instagram estimate · 46.0%
2,114TikTok estimate · 21.2%

Practical campaign implications

Turn the strongest J8C signals into campaign tests

Use these as evidence-based starting hypotheses, then validate them against campaign performance and your own customer results.

  • Immigrant population: 4.5%18.4 percentage points below the Canadian benchmark

    Use the wider demographic and household profile to determine whether localized or broad-market creative is the stronger starting point.

  • Median household income: $59,20031.0% below the Canadian benchmark

    Lead with practical value, accessible pricing, savings, or efficiency when testing offers in this region.

  • Population age 65+: 30.9%11.9 percentage points above the Canadian benchmark

    Accessibility, clarity, trust, health, leisure, and established-household needs can carry more weight in campaign planning.

J8C audience questions

Using this postal-region profile

How large is the audience in J8C?

J8C represents 11,667 residents and 5,755 households in Sainte-Agathe-Des-Monts. The average household size is 2.0 people.

What demographic characteristics stand out in J8C?

Immigrant population is 4.5%, 18.4 percentage points below the Canadian postal-region benchmark; Median household income is $59,200, 31.0% below the Canadian postal-region benchmark; Population age 65+ is 30.9%, 11.9 percentage points above the Canadian postal-region benchmark.

How does J8C compare with another postal region?

J8X is one useful Quebec market comparison because its population is similar to J8C. It has 9.5% lower median income · 5.2 years younger on average.

How can I find other regions that match the J8C audience?

To find regions with a profile similar to J8C, begin with household income near $59,200 and age 65+ share near 30.9%. Adjust each minimum to make the audience broader or more selective.

How can customer postal codes be analyzed in J8C?

Import postal codes to measure customer concentration in J8C, compare the count with the region's population and households, and use its strongest demographic characteristics to decide whether similar regions belong in the campaign.