Single-detached homes
20.8%Emphasize space-efficient products, building services, mobility, and urban convenience where relevant.
Quebec postal region
See what distinguishes this audience, how it compares with other markets, and which local characteristics can shape campaign decisions in Longueuil.
Market profile
Size the opportunity, understand its household composition, and identify the local patterns that make J4N different from the typical Canadian postal region.
J4N market summary
J4N represents 11,382 residents and 5,120 households in Longueuil. Its average household contains 2.0 people, creating a local market that can be evaluated by both total reach and household composition.
The clearest difference from the Canadian postal-region benchmark is detached housing: 20.8%, or 31.8 percentage points below the benchmark. Population age 65+ is 34.9%, 15.9 percentage points above the benchmark.
For campaign planning, these patterns give J4N a clear audience profile. They provide concrete criteria for deciding whether the region fits an offer, which audience characteristics should shape creative, and how it should be compared with other parts of Longueuil.
Audience matching
To find regions with a profile similar to J4N, begin with age 65+ share near 34.9% and university education near 39.8%. Adjust each minimum to make the audience broader or more selective.
Match This AudienceDistinctive market signals
These four characteristics show the largest available differences between J4N and the Canadian postal-region benchmark.
Emphasize space-efficient products, building services, mobility, and urban convenience where relevant.
Accessibility, clarity, trust, health, leisure, and established-household needs can carry more weight in campaign planning.
Professional, technology, financial, and knowledge-led propositions can be tested with more specialized messaging.
Test convenience, individual subscriptions, smaller formats, and messages centred on personal choice.
Detailed comparison
Use the difference column to identify which measures are most useful for creative, offer, channel, and geographic targeting decisions.
| Measure | J4N | Canada FSA benchmark | Difference |
|---|---|---|---|
| Median household income | $87,000 | $85,788 | 1.4% above |
| Average household size | 2.0 people | 2.4 people | 17.7% below |
| Owner households | 73.0% | 66.5% | 6.5 percentage points above |
| One-person households | 39.6% | 29.4% | 10.3 percentage points above |
| Families with children | 24.3% | 34.0% | 9.7 percentage points below |
| Bachelor's degree or higher | 39.8% | 26.5% | 13.3 percentage points above |
| Immigrant population | 15.4% | 22.9% | 7.5 percentage points below |
| Worked from home | 33.3% | 23.8% | 9.5 percentage points above |
Local market context
AudienceScout connects 24 local facility records with J4N. Recreation is the largest represented category with 19 records, adding another signal for local media, partnership, service-area, and campaign planning.
Platform audience potential
Facebook has the largest modeled audience among the displayed channels at 7,839 people. Compare that opportunity with the other estimates before setting the regional channel mix and budget.
Practical campaign implications
Use these as evidence-based starting hypotheses, then validate them against campaign performance and your own customer results.
Emphasize space-efficient products, building services, mobility, and urban convenience where relevant.
Accessibility, clarity, trust, health, leisure, and established-household needs can carry more weight in campaign planning.
Professional, technology, financial, and knowledge-led propositions can be tested with more specialized messaging.
Related market context
These regions share the Longueuil postal community and are ordered by population similarity to J4N.
J4N audience questions
J4N represents 11,382 residents and 5,120 households in Longueuil. The average household size is 2.0 people.
Single-detached homes is 20.8%, 31.8 percentage points below the Canadian postal-region benchmark; Population age 65+ is 34.9%, 15.9 percentage points above the Canadian postal-region benchmark; Bachelor's degree or higher is 39.8%, 13.3 percentage points above the Canadian postal-region benchmark.
J4G is one useful Longueuil postal-region comparison because its population is similar to J4N. It has 8.6% lower median income · 7.4 years younger on average.
To find regions with a profile similar to J4N, begin with age 65+ share near 34.9% and university education near 39.8%. Adjust each minimum to make the audience broader or more selective.
Import postal codes to measure customer concentration in J4N, compare the count with the region's population and households, and use its strongest demographic characteristics to decide whether similar regions belong in the campaign.