Single-detached homes
94.0%Home maintenance, outdoor, renovation, utilities, and property-related campaigns may deserve a larger test.
Ontario postal region
See what distinguishes this audience, how it compares with other markets, and which local characteristics can shape campaign decisions in Frontenac County.
Market profile
Size the opportunity, understand its household composition, and identify the local patterns that make K0H different from the typical Canadian postal region.
K0H market summary
K0H represents 47,286 residents and 19,080 households in Frontenac County. Its average household contains 2.4 people, creating a local market that can be evaluated by both total reach and household composition.
The clearest difference from the Canadian postal-region benchmark is detached housing: 94.0%, or 41.4 percentage points above the benchmark. Owner households is 90.5%, 24.0 percentage points above the benchmark.
For campaign planning, these patterns give K0H a clear audience profile. They provide concrete criteria for deciding whether the region fits an offer, which audience characteristics should shape creative, and how it should be compared with other parts of Frontenac County.
Audience matching
To find regions with a profile similar to K0H, begin with home ownership near 90.5% and university education near 18.4%. Adjust each minimum to make the audience broader or more selective.
Match This AudienceDistinctive market signals
These four characteristics show the largest available differences between K0H and the Canadian postal-region benchmark.
Home maintenance, outdoor, renovation, utilities, and property-related campaigns may deserve a larger test.
Prioritize home, property, renovation, financial, and longer-term service propositions where relevant.
Use the wider demographic and household profile to determine whether localized or broad-market creative is the stronger starting point.
Use direct, practical language that demonstrates the everyday value of the offer.
Detailed comparison
Use the difference column to identify which measures are most useful for creative, offer, channel, and geographic targeting decisions.
| Measure | K0H | Canada FSA benchmark | Difference |
|---|---|---|---|
| Median household income | $92,000 | $85,788 | 7.2% above |
| Average household size | 2.4 people | 2.4 people | 1.2% below |
| Owner households | 90.5% | 66.5% | 24.0 percentage points above |
| One-person households | 22.0% | 29.4% | 7.4 percentage points below |
| Families with children | 31.2% | 34.0% | 2.8 percentage points below |
| Bachelor's degree or higher | 18.4% | 26.5% | 8.1 percentage points below |
| Immigrant population | 6.5% | 22.9% | 16.4 percentage points below |
| Worked from home | 22.6% | 23.8% | 1.2 percentage points below |
Local market context
AudienceScout connects 511 local facility records with K0H. Recreation is the largest represented category with 468 records, adding another signal for local media, partnership, service-area, and campaign planning.
Platform audience potential
Facebook has the largest modeled audience among the displayed channels at 31,630 people. Compare that opportunity with the other estimates before setting the regional channel mix and budget.
Practical campaign implications
Use these as evidence-based starting hypotheses, then validate them against campaign performance and your own customer results.
Home maintenance, outdoor, renovation, utilities, and property-related campaigns may deserve a larger test.
Prioritize home, property, renovation, financial, and longer-term service propositions where relevant.
Use the wider demographic and household profile to determine whether localized or broad-market creative is the stronger starting point.
Related market context
This directory represents Frontenac County with one postal region. These Ontario markets are selected by population similarity for a useful market comparison.
K0H audience questions
K0H represents 47,286 residents and 19,080 households in Frontenac County. The average household size is 2.4 people.
Single-detached homes is 94.0%, 41.4 percentage points above the Canadian postal-region benchmark; Owner households is 90.5%, 24.0 percentage points above the Canadian postal-region benchmark; Immigrant population is 6.5%, 16.4 percentage points below the Canadian postal-region benchmark.
K7M is one useful Ontario market comparison because its population is similar to K0H. It has 15.8% lower median income · 1.9 years younger on average.
To find regions with a profile similar to K0H, begin with home ownership near 90.5% and university education near 18.4%. Adjust each minimum to make the audience broader or more selective.
Import postal codes to measure customer concentration in K0H, compare the count with the region's population and households, and use its strongest demographic characteristics to decide whether similar regions belong in the campaign.