Single-detached homes
81.9%Home maintenance, outdoor, renovation, utilities, and property-related campaigns may deserve a larger test.
Ontario postal region
N9V demographics and market profile
See what distinguishes this audience, how it compares with other markets, and which local characteristics can shape campaign decisions in Amherstburg.
AudienceScoutN9V · AmherstburgLoading the N9V boundary…
Selected postal region
Market profile
A market of 21,688 people
Size the opportunity, understand its household composition, and identify the local patterns that make N9V different from the typical Canadian postal region.
Population21,688
Households8,505
Median income$97,000
Average age43.5
N9V market summary
What distinguishes this postal-region audience
N9V represents 21,688 residents and 8,505 households in Amherstburg. Its average household contains 2.5 people, creating a local market that can be evaluated by both total reach and household composition.
The clearest difference from the Canadian postal-region benchmark is detached housing: 81.9%, or 29.3 percentage points above the benchmark. Owner households is 84.9%, 18.4 percentage points above the benchmark.
For campaign planning, these patterns give N9V a clear audience profile. They provide concrete criteria for deciding whether the region fits an offer, which audience characteristics should shape creative, and how it should be compared with other parts of Amherstburg.
Audience matching
Find more regions that resemble N9V
To find regions with a profile similar to N9V, begin with home ownership near 84.9%. Adjust each minimum to make the audience broader or more selective.
Match This AudienceDistinctive market signals
The characteristics with the largest local differences
These four characteristics show the largest available differences between N9V and the Canadian postal-region benchmark.
Owner households
84.9%Prioritize home, property, renovation, financial, and longer-term service propositions where relevant.
Immigrant population
10.4%Use the wider demographic and household profile to determine whether localized or broad-market creative is the stronger starting point.
Worked from home
15.4%Commuter occasions, workplace-adjacent placements, and time-of-day planning may play a larger role.
Detailed comparison
How N9V compares with the Canadian benchmark
Use the difference column to identify which measures are most useful for creative, offer, channel, and geographic targeting decisions.
| Measure | N9V | Canada FSA benchmark | Difference |
|---|---|---|---|
| Median household income | $97,000 | $85,788 | 13.1% above |
| Average household size | 2.5 people | 2.4 people | 2.9% above |
| Owner households | 84.9% | 66.5% | 18.4 percentage points above |
| One-person households | 22.8% | 29.4% | 6.6 percentage points below |
| Families with children | 38.9% | 34.0% | 4.9 percentage points above |
| Bachelor's degree or higher | 18.4% | 26.5% | 8.1 percentage points below |
| Immigrant population | 10.4% | 22.9% | 12.5 percentage points below |
| Worked from home | 15.4% | 23.8% | 8.4 percentage points below |
Local market context
Community activity around the audience
AudienceScout connects 19 local facility records with N9V. Education is the largest represented category with 7 records, adding another signal for local media, partnership, service-area, and campaign planning.
Education7
Health care5
Culture and art5
Recreation2
Platform audience potential
Match channel planning to the local age mix
Facebook has the largest modeled audience among the displayed channels at 14,193 people. Compare that opportunity with the other estimates before setting the regional channel mix and budget.
10,953YouTube estimate · 62.3%
14,193Facebook estimate · 80.8%
8,716Instagram estimate · 49.6%
4,323TikTok estimate · 24.6%
Practical campaign implications
Turn the strongest N9V signals into campaign tests
Use these as evidence-based starting hypotheses, then validate them against campaign performance and your own customer results.
- Single-detached homes: 81.9%29.3 percentage points above the Canadian benchmark
Home maintenance, outdoor, renovation, utilities, and property-related campaigns may deserve a larger test.
- Owner households: 84.9%18.4 percentage points above the Canadian benchmark
Prioritize home, property, renovation, financial, and longer-term service propositions where relevant.
- Immigrant population: 10.4%12.5 percentage points below the Canadian benchmark
Use the wider demographic and household profile to determine whether localized or broad-market creative is the stronger starting point.
Related market context
Compare similar-sized Ontario postal regions
This directory represents Amherstburg with one postal region. These Ontario markets are selected by population similarity for a useful market comparison.
N9V audience questions
Using this postal-region profile
How large is the audience in N9V?
N9V represents 21,688 residents and 8,505 households in Amherstburg. The average household size is 2.5 people.
What demographic characteristics stand out in N9V?
Single-detached homes is 81.9%, 29.3 percentage points above the Canadian postal-region benchmark; Owner households is 84.9%, 18.4 percentage points above the Canadian postal-region benchmark; Immigrant population is 10.4%, 12.5 percentage points below the Canadian postal-region benchmark.
How does N9V compare with another postal region?
N4G is one useful Ontario market comparison because its population is similar to N9V. It has 22.7% lower median income · 2.3 years older on average.
How can I find other regions that match the N9V audience?
To find regions with a profile similar to N9V, begin with home ownership near 84.9%. Adjust each minimum to make the audience broader or more selective.
How can customer postal codes be analyzed in N9V?
Import postal codes to measure customer concentration in N9V, compare the count with the region's population and households, and use its strongest demographic characteristics to decide whether similar regions belong in the campaign.