Single-detached homes
89.6%Home maintenance, outdoor, renovation, utilities, and property-related campaigns may deserve a larger test.
New Brunswick postal region
E7N demographics and market profile
See what distinguishes this audience, how it compares with other markets, and which local characteristics can shape campaign decisions in Debec.
AudienceScoutE7N · DebecLoading the E7N boundary…
Selected postal region
Market profile
A market of 3,157 people
Size the opportunity, understand its household composition, and identify the local patterns that make E7N different from the typical Canadian postal region.
Population3,157
Households1,245
Median income$73,000
Average age42.6
E7N market summary
What distinguishes this postal-region audience
E7N represents 3,157 residents and 1,245 households in Debec. Its average household contains 2.5 people, creating a local market that can be evaluated by both total reach and household composition.
The clearest difference from the Canadian postal-region benchmark is detached housing: 89.6%, or 37.0 percentage points above the benchmark. Immigrant population is 7.4%, 15.5 percentage points below the benchmark.
For campaign planning, these patterns give E7N a clear audience profile. They provide concrete criteria for deciding whether the region fits an offer, which audience characteristics should shape creative, and how it should be compared with other parts of Debec.
Audience matching
Find more regions that resemble E7N
To find regions with a profile similar to E7N, begin with university education near 12.0%. Adjust each minimum to make the audience broader or more selective.
Match This AudienceDistinctive market signals
The characteristics with the largest local differences
These four characteristics show the largest available differences between E7N and the Canadian postal-region benchmark.
Immigrant population
7.4%Use the wider demographic and household profile to determine whether localized or broad-market creative is the stronger starting point.
Worked from home
9.2%Commuter occasions, workplace-adjacent placements, and time-of-day planning may play a larger role.
Bachelor's degree or higher
12.0%Use direct, practical language that demonstrates the everyday value of the offer.
Detailed comparison
How E7N compares with the Canadian benchmark
Use the difference column to identify which measures are most useful for creative, offer, channel, and geographic targeting decisions.
| Measure | E7N | Canada FSA benchmark | Difference |
|---|---|---|---|
| Median household income | $73,000 | $85,788 | 14.9% below |
| Average household size | 2.5 people | 2.4 people | 2.9% above |
| Owner households | 79.8% | 66.5% | 13.3 percentage points above |
| One-person households | 21.7% | 29.4% | 7.7 percentage points below |
| Families with children | 37.8% | 34.0% | 3.8 percentage points above |
| Bachelor's degree or higher | 12.0% | 26.5% | 14.5 percentage points below |
| Immigrant population | 7.4% | 22.9% | 15.5 percentage points below |
| Worked from home | 9.2% | 23.8% | 14.6 percentage points below |
Local market context
Community activity around the audience
Use the demographic and business profile alongside your own local knowledge to understand the services, destinations, and campaign opportunities connected to E7N.
Education0
Health care0
Culture and art0
Recreation0
Platform audience potential
Match channel planning to the local age mix
Facebook has the largest modeled audience among the displayed channels at 2,020 people. Compare that opportunity with the other estimates before setting the regional channel mix and budget.
1,551YouTube estimate · 61.9%
2,020Facebook estimate · 80.6%
1,230Instagram estimate · 49.1%
603TikTok estimate · 24.1%
Practical campaign implications
Turn the strongest E7N signals into campaign tests
Use these as evidence-based starting hypotheses, then validate them against campaign performance and your own customer results.
- Single-detached homes: 89.6%37.0 percentage points above the Canadian benchmark
Home maintenance, outdoor, renovation, utilities, and property-related campaigns may deserve a larger test.
- Immigrant population: 7.4%15.5 percentage points below the Canadian benchmark
Use the wider demographic and household profile to determine whether localized or broad-market creative is the stronger starting point.
- Worked from home: 9.2%14.6 percentage points below the Canadian benchmark
Commuter occasions, workplace-adjacent placements, and time-of-day planning may play a larger role.
Related market context
Compare similar-sized New Brunswick postal regions
This directory represents Debec with one postal region. These New Brunswick markets are selected by population similarity for a useful market comparison.
E7N audience questions
Using this postal-region profile
How large is the audience in E7N?
E7N represents 3,157 residents and 1,245 households in Debec. The average household size is 2.5 people.
What demographic characteristics stand out in E7N?
Single-detached homes is 89.6%, 37.0 percentage points above the Canadian postal-region benchmark; Immigrant population is 7.4%, 15.5 percentage points below the Canadian postal-region benchmark; Worked from home is 9.2%, 14.6 percentage points below the Canadian postal-region benchmark.
How does E7N compare with another postal region?
E5T is one useful New Brunswick market comparison because its population is similar to E7N. It has 8.9% lower median income · 2.4 years older on average.
How can I find other regions that match the E7N audience?
To find regions with a profile similar to E7N, begin with university education near 12.0%. Adjust each minimum to make the audience broader or more selective.
How can customer postal codes be analyzed in E7N?
Import postal codes to measure customer concentration in E7N, compare the count with the region's population and households, and use its strongest demographic characteristics to decide whether similar regions belong in the campaign.