Quebec postal region

G3N demographics and market profile

See what distinguishes this audience, how it compares with other markets, and which local characteristics can shape campaign decisions in Sainte-Catherine-de-la-Jacques-Cartier.

AudienceScoutG3N · Sainte-Catherine-de-la-Jacques-Cartier
Loading the G3N boundary…
Postal code boundary map for G3N.

Market profile

A market of 11,114 people

Size the opportunity, understand its household composition, and identify the local patterns that make G3N different from the typical Canadian postal region.

Population11,114
Households4,475
Median income$100,000
Average age37.6

G3N market summary

What distinguishes this postal-region audience

G3N represents 11,114 residents and 4,475 households in Sainte-Catherine-de-la-Jacques-Cartier. Its average household contains 2.5 people, creating a local market that can be evaluated by both total reach and household composition.

The clearest difference from the Canadian postal-region benchmark is detached housing: 78.1%, or 25.5 percentage points above the benchmark. Immigrant population is 1.7%, 21.2 percentage points below the benchmark.

For campaign planning, these patterns give G3N a clear audience profile. They provide concrete criteria for deciding whether the region fits an offer, which audience characteristics should shape creative, and how it should be compared with other parts of Sainte-Catherine-de-la-Jacques-Cartier.

Audience matching

Find more regions that resemble G3N

To find regions with a profile similar to G3N, begin with home ownership near 86.8% and household income near $100,000. Adjust each minimum to make the audience broader or more selective.

Match This Audience

Distinctive market signals

The characteristics with the largest local differences

These four characteristics show the largest available differences between G3N and the Canadian postal-region benchmark.

25.5 percentage points above benchmark

Single-detached homes

78.1%

Home maintenance, outdoor, renovation, utilities, and property-related campaigns may deserve a larger test.

21.2 percentage points below benchmark

Immigrant population

1.7%

Use the wider demographic and household profile to determine whether localized or broad-market creative is the stronger starting point.

20.3 percentage points above benchmark

Owner households

86.8%

Prioritize home, property, renovation, financial, and longer-term service propositions where relevant.

16.6% above benchmark

Median household income

$100,000

Test premium, higher-consideration, or value-led offers grounded in a clear customer benefit.

Detailed comparison

How G3N compares with the Canadian benchmark

Use the difference column to identify which measures are most useful for creative, offer, channel, and geographic targeting decisions.

MeasureG3NCanada FSA benchmarkDifference
Median household income$100,000$85,78816.6% above
Average household size2.5 people2.4 people2.9% above
Owner households86.8%66.5%20.3 percentage points above
One-person households23.5%29.4%5.9 percentage points below
Families with children39.9%34.0%5.9 percentage points above
Bachelor's degree or higher19.5%26.5%7.0 percentage points below
Immigrant population1.7%22.9%21.2 percentage points below
Worked from home19.7%23.8%4.1 percentage points below

Local market context

Community activity around the audience

AudienceScout connects 8 local facility records with G3N. Education is the largest represented category with 6 records, adding another signal for local media, partnership, service-area, and campaign planning.

Education6
Health care1
Culture and art0
Recreation1

Platform audience potential

Match channel planning to the local age mix

Facebook has the largest modeled audience among the displayed channels at 6,780 people. Compare that opportunity with the other estimates before setting the regional channel mix and budget.

5,456YouTube estimate · 66.1%
6,780Facebook estimate · 82.1%
4,361Instagram estimate · 52.8%
2,170TikTok estimate · 26.3%

Practical campaign implications

Turn the strongest G3N signals into campaign tests

Use these as evidence-based starting hypotheses, then validate them against campaign performance and your own customer results.

  • Single-detached homes: 78.1%25.5 percentage points above the Canadian benchmark

    Home maintenance, outdoor, renovation, utilities, and property-related campaigns may deserve a larger test.

  • Immigrant population: 1.7%21.2 percentage points below the Canadian benchmark

    Use the wider demographic and household profile to determine whether localized or broad-market creative is the stronger starting point.

  • Owner households: 86.8%20.3 percentage points above the Canadian benchmark

    Prioritize home, property, renovation, financial, and longer-term service propositions where relevant.

G3N audience questions

Using this postal-region profile

How large is the audience in G3N?

G3N represents 11,114 residents and 4,475 households in Sainte-Catherine-de-la-Jacques-Cartier. The average household size is 2.5 people.

What demographic characteristics stand out in G3N?

Single-detached homes is 78.1%, 25.5 percentage points above the Canadian postal-region benchmark; Immigrant population is 1.7%, 21.2 percentage points below the Canadian postal-region benchmark; Owner households is 86.8%, 20.3 percentage points above the Canadian postal-region benchmark.

How does G3N compare with another postal region?

G3L is one useful Quebec market comparison because its population is similar to G3N. It has 28.5% lower median income · 7.1 years older on average.

How can I find other regions that match the G3N audience?

To find regions with a profile similar to G3N, begin with home ownership near 86.8% and household income near $100,000. Adjust each minimum to make the audience broader or more selective.

How can customer postal codes be analyzed in G3N?

Import postal codes to measure customer concentration in G3N, compare the count with the region's population and households, and use its strongest demographic characteristics to decide whether similar regions belong in the campaign.