Quebec postal region

J1Z demographics and market profile

See what distinguishes this audience, how it compares with other markets, and which local characteristics can shape campaign decisions in Saint-Cyrille-De-Wendover.

AudienceScoutJ1Z · Saint-Cyrille-De-Wendover
Loading the J1Z boundary…
Postal code boundary map for J1Z.

Market profile

A market of 5,742 people

Size the opportunity, understand its household composition, and identify the local patterns that make J1Z different from the typical Canadian postal region.

Population5,742
Households2,185
Median income$82,000
Average age38.2

J1Z market summary

What distinguishes this postal-region audience

J1Z represents 5,742 residents and 2,185 households in Saint-Cyrille-De-Wendover. Its average household contains 2.6 people, creating a local market that can be evaluated by both total reach and household composition.

The clearest difference from the Canadian postal-region benchmark is detached housing: 83.1%, or 30.5 percentage points above the benchmark. Immigrant population is 1.5%, 21.4 percentage points below the benchmark.

For campaign planning, these patterns give J1Z a clear audience profile. They provide concrete criteria for deciding whether the region fits an offer, which audience characteristics should shape creative, and how it should be compared with other parts of Saint-Cyrille-De-Wendover.

Audience matching

Find more regions that resemble J1Z

To find regions with a profile similar to J1Z, begin with university education near 11.6% and home ownership near 80.5%. Adjust each minimum to make the audience broader or more selective.

Match This Audience

Distinctive market signals

The characteristics with the largest local differences

These four characteristics show the largest available differences between J1Z and the Canadian postal-region benchmark.

30.5 percentage points above benchmark

Single-detached homes

83.1%

Home maintenance, outdoor, renovation, utilities, and property-related campaigns may deserve a larger test.

21.4 percentage points below benchmark

Immigrant population

1.5%

Use the wider demographic and household profile to determine whether localized or broad-market creative is the stronger starting point.

14.9 percentage points below benchmark

Bachelor's degree or higher

11.6%

Use direct, practical language that demonstrates the everyday value of the offer.

14.0 percentage points above benchmark

Owner households

80.5%

Prioritize home, property, renovation, financial, and longer-term service propositions where relevant.

Detailed comparison

How J1Z compares with the Canadian benchmark

Use the difference column to identify which measures are most useful for creative, offer, channel, and geographic targeting decisions.

MeasureJ1ZCanada FSA benchmarkDifference
Median household income$82,000$85,7884.4% below
Average household size2.6 people2.4 people7.0% above
Owner households80.5%66.5%14.0 percentage points above
One-person households23.6%29.4%5.8 percentage points below
Families with children38.7%34.0%4.7 percentage points above
Bachelor's degree or higher11.6%26.5%14.9 percentage points below
Immigrant population1.5%22.9%21.4 percentage points below
Worked from home14.4%23.8%9.4 percentage points below

Local market context

Community activity around the audience

AudienceScout connects 1 local facility records with J1Z. Education is the largest represented category with 1 records, adding another signal for local media, partnership, service-area, and campaign planning.

Education1
Health care0
Culture and art0
Recreation0

Platform audience potential

Match channel planning to the local age mix

Facebook has the largest modeled audience among the displayed channels at 3,453 people. Compare that opportunity with the other estimates before setting the regional channel mix and budget.

2,741YouTube estimate · 64.8%
3,453Facebook estimate · 81.6%
2,190Instagram estimate · 51.8%
1,093TikTok estimate · 25.8%

Practical campaign implications

Turn the strongest J1Z signals into campaign tests

Use these as evidence-based starting hypotheses, then validate them against campaign performance and your own customer results.

  • Single-detached homes: 83.1%30.5 percentage points above the Canadian benchmark

    Home maintenance, outdoor, renovation, utilities, and property-related campaigns may deserve a larger test.

  • Immigrant population: 1.5%21.4 percentage points below the Canadian benchmark

    Use the wider demographic and household profile to determine whether localized or broad-market creative is the stronger starting point.

  • Bachelor's degree or higher: 11.6%14.9 percentage points below the Canadian benchmark

    Use direct, practical language that demonstrates the everyday value of the offer.

J1Z audience questions

Using this postal-region profile

How large is the audience in J1Z?

J1Z represents 5,742 residents and 2,185 households in Saint-Cyrille-De-Wendover. The average household size is 2.6 people.

What demographic characteristics stand out in J1Z?

Single-detached homes is 83.1%, 30.5 percentage points above the Canadian postal-region benchmark; Immigrant population is 1.5%, 21.4 percentage points below the Canadian postal-region benchmark; Bachelor's degree or higher is 11.6%, 14.9 percentage points below the Canadian postal-region benchmark.

How does J1Z compare with another postal region?

J3Z is one useful Quebec market comparison because its population is similar to J1Z. It has 59.8% higher median income · 0.0 years older on average.

How can I find other regions that match the J1Z audience?

To find regions with a profile similar to J1Z, begin with university education near 11.6% and home ownership near 80.5%. Adjust each minimum to make the audience broader or more selective.

How can customer postal codes be analyzed in J1Z?

Import postal codes to measure customer concentration in J1Z, compare the count with the region's population and households, and use its strongest demographic characteristics to decide whether similar regions belong in the campaign.