Quebec postal region

J7Z demographics and market profile

See what distinguishes this audience, how it compares with other markets, and which local characteristics can shape campaign decisions in Saint-Jérôme Southeast.

AudienceScoutJ7Z · Saint-Jérôme Southeast
Loading the J7Z boundary…
Postal code boundary map for J7Z.

Market profile

A market of 30,230 people

Size the opportunity, understand its household composition, and identify the local patterns that make J7Z different from the typical Canadian postal region.

Population30,230
Households14,740
Median income$54,800
Average age46.0

J7Z market summary

What distinguishes this postal-region audience

J7Z represents 30,230 residents and 14,740 households in Saint-Jérôme Southeast. Its average household contains 2.0 people, creating a local market that can be evaluated by both total reach and household composition.

The clearest difference from the Canadian postal-region benchmark is detached housing: 29.4%, or 23.2 percentage points below the benchmark. Owner households is 43.8%, 22.7 percentage points below the benchmark.

For campaign planning, these patterns give J7Z a clear audience profile. They provide concrete criteria for deciding whether the region fits an offer, which audience characteristics should shape creative, and how it should be compared with other parts of Saint-Jérôme Southeast.

Audience matching

Find more regions that resemble J7Z

To find regions with a profile similar to J7Z, begin with home ownership near 43.8% and household income near $54,800. Adjust each minimum to make the audience broader or more selective.

Match This Audience

Distinctive market signals

The characteristics with the largest local differences

These four characteristics show the largest available differences between J7Z and the Canadian postal-region benchmark.

23.2 percentage points below benchmark

Single-detached homes

29.4%

Emphasize space-efficient products, building services, mobility, and urban convenience where relevant.

22.7 percentage points below benchmark

Owner households

43.8%

Test renter-relevant services, flexibility, mobility, convenience, and lower-commitment propositions.

36.1% below benchmark

Median household income

$54,800

Lead with practical value, accessible pricing, savings, or efficiency when testing offers in this region.

17.5 percentage points below benchmark

Immigrant population

5.4%

Use the wider demographic and household profile to determine whether localized or broad-market creative is the stronger starting point.

Detailed comparison

How J7Z compares with the Canadian benchmark

Use the difference column to identify which measures are most useful for creative, offer, channel, and geographic targeting decisions.

MeasureJ7ZCanada FSA benchmarkDifference
Median household income$54,800$85,78836.1% below
Average household size2.0 people2.4 people17.7% below
Owner households43.8%66.5%22.7 percentage points below
One-person households43.6%29.4%14.3 percentage points above
Families with children25.2%34.0%8.8 percentage points below
Bachelor's degree or higher10.4%26.5%16.1 percentage points below
Immigrant population5.4%22.9%17.5 percentage points below
Worked from home10.9%23.8%12.9 percentage points below

Local market context

Community activity around the audience

AudienceScout connects 37 local facility records with J7Z. Education is the largest represented category with 16 records, adding another signal for local media, partnership, service-area, and campaign planning.

Education16
Health care16
Culture and art5
Recreation0

Platform audience potential

Match channel planning to the local age mix

Facebook has the largest modeled audience among the displayed channels at 20,227 people. Compare that opportunity with the other estimates before setting the regional channel mix and budget.

15,536YouTube estimate · 61.9%
20,227Facebook estimate · 80.7%
12,334Instagram estimate · 49.2%
6,073TikTok estimate · 24.2%

Practical campaign implications

Turn the strongest J7Z signals into campaign tests

Use these as evidence-based starting hypotheses, then validate them against campaign performance and your own customer results.

  • Single-detached homes: 29.4%23.2 percentage points below the Canadian benchmark

    Emphasize space-efficient products, building services, mobility, and urban convenience where relevant.

  • Owner households: 43.8%22.7 percentage points below the Canadian benchmark

    Test renter-relevant services, flexibility, mobility, convenience, and lower-commitment propositions.

  • Median household income: $54,80036.1% below the Canadian benchmark

    Lead with practical value, accessible pricing, savings, or efficiency when testing offers in this region.

J7Z audience questions

Using this postal-region profile

How large is the audience in J7Z?

J7Z represents 30,230 residents and 14,740 households in Saint-Jérôme Southeast. The average household size is 2.0 people.

What demographic characteristics stand out in J7Z?

Single-detached homes is 29.4%, 23.2 percentage points below the Canadian postal-region benchmark; Owner households is 43.8%, 22.7 percentage points below the Canadian postal-region benchmark; Median household income is $54,800, 36.1% below the Canadian postal-region benchmark.

How does J7Z compare with another postal region?

J5Y is one useful Quebec market comparison because its population is similar to J7Z. It has 88.0% higher median income · 6.2 years younger on average.

How can I find other regions that match the J7Z audience?

To find regions with a profile similar to J7Z, begin with home ownership near 43.8% and household income near $54,800. Adjust each minimum to make the audience broader or more selective.

How can customer postal codes be analyzed in J7Z?

Import postal codes to measure customer concentration in J7Z, compare the count with the region's population and households, and use its strongest demographic characteristics to decide whether similar regions belong in the campaign.