Immigrant population
57.3%Consider culturally relevant research, multilingual media where appropriate, and creative tested with the communities being addressed.
Ontario postal region
L3T demographics and market profile
See what distinguishes this audience, how it compares with other markets, and which local characteristics can shape campaign decisions in Thornhill East.
AudienceScoutL3T · Thornhill EastLoading the L3T boundary…
Selected postal region
Market profile
A market of 50,405 people
Size the opportunity, understand its household composition, and identify the local patterns that make L3T different from the typical Canadian postal region.
Population50,405
Households19,865
Median income$95,000
Average age45.5
L3T market summary
What distinguishes this postal-region audience
L3T represents 50,405 residents and 19,865 households in Thornhill East. Its average household contains 2.5 people, creating a local market that can be evaluated by both total reach and household composition.
The clearest difference from the Canadian postal-region benchmark is immigrant population: 57.3%, or 34.4 percentage points above the benchmark. Bachelor's degree or higher is 48.8%, 22.3 percentage points above the benchmark.
For campaign planning, these patterns give L3T a clear audience profile. They provide concrete criteria for deciding whether the region fits an offer, which audience characteristics should shape creative, and how it should be compared with other parts of Thornhill East.
Audience matching
Find more regions that resemble L3T
To find regions with a profile similar to L3T, begin with university education near 48.8%. Adjust each minimum to make the audience broader or more selective.
Match This AudienceDistinctive market signals
The characteristics with the largest local differences
These four characteristics show the largest available differences between L3T and the Canadian postal-region benchmark.
Bachelor's degree or higher
48.8%Professional, technology, financial, and knowledge-led propositions can be tested with more specialized messaging.
Worked from home
40.8%Daytime digital, local delivery, home-office, and neighbourhood-service campaigns may warrant additional testing.
Single-detached homes
42.2%Emphasize space-efficient products, building services, mobility, and urban convenience where relevant.
Detailed comparison
How L3T compares with the Canadian benchmark
Use the difference column to identify which measures are most useful for creative, offer, channel, and geographic targeting decisions.
| Measure | L3T | Canada FSA benchmark | Difference |
|---|---|---|---|
| Median household income | $95,000 | $85,788 | 10.7% above |
| Average household size | 2.5 people | 2.4 people | 2.9% above |
| Owner households | 75.8% | 66.5% | 9.3 percentage points above |
| One-person households | 22.9% | 29.4% | 6.5 percentage points below |
| Families with children | 39.4% | 34.0% | 5.4 percentage points above |
| Bachelor's degree or higher | 48.8% | 26.5% | 22.3 percentage points above |
| Immigrant population | 57.3% | 22.9% | 34.4 percentage points above |
| Worked from home | 40.8% | 23.8% | 17.0 percentage points above |
Local market context
Community activity around the audience
AudienceScout connects 761 local facility records with L3T. Recreation is the largest represented category with 728 records, adding another signal for local media, partnership, service-area, and campaign planning.
Education30
Health care2
Culture and art1
Recreation728
Platform audience potential
Match channel planning to the local age mix
Facebook has the largest modeled audience among the displayed channels at 34,224 people. Compare that opportunity with the other estimates before setting the regional channel mix and budget.
26,384YouTube estimate · 62.3%
34,224Facebook estimate · 80.8%
20,941Instagram estimate · 49.4%
10,289TikTok estimate · 24.3%
Practical campaign implications
Turn the strongest L3T signals into campaign tests
Use these as evidence-based starting hypotheses, then validate them against campaign performance and your own customer results.
- Immigrant population: 57.3%34.4 percentage points above the Canadian benchmark
Consider culturally relevant research, multilingual media where appropriate, and creative tested with the communities being addressed.
- Bachelor's degree or higher: 48.8%22.3 percentage points above the Canadian benchmark
Professional, technology, financial, and knowledge-led propositions can be tested with more specialized messaging.
- Worked from home: 40.8%17.0 percentage points above the Canadian benchmark
Daytime digital, local delivery, home-office, and neighbourhood-service campaigns may warrant additional testing.
Related market context
Compare similar-sized Ontario postal regions
This directory represents Thornhill East with one postal region. These Ontario markets are selected by population similarity for a useful market comparison.
L3T audience questions
Using this postal-region profile
How large is the audience in L3T?
L3T represents 50,405 residents and 19,865 households in Thornhill East. The average household size is 2.5 people.
What demographic characteristics stand out in L3T?
Immigrant population is 57.3%, 34.4 percentage points above the Canadian postal-region benchmark; Bachelor's degree or higher is 48.8%, 22.3 percentage points above the Canadian postal-region benchmark; Worked from home is 40.8%, 17.0 percentage points above the Canadian postal-region benchmark.
How does L3T compare with another postal region?
L4A is one useful Ontario market comparison because its population is similar to L3T. It has 28.4% higher median income · 4.6 years younger on average.
How can I find other regions that match the L3T audience?
To find regions with a profile similar to L3T, begin with university education near 48.8%. Adjust each minimum to make the audience broader or more selective.
How can customer postal codes be analyzed in L3T?
Import postal codes to measure customer concentration in L3T, compare the count with the region's population and households, and use its strongest demographic characteristics to decide whether similar regions belong in the campaign.