Ontario postal region

L7J demographics and market profile

See what distinguishes this audience, how it compares with other markets, and which local characteristics can shape campaign decisions in Acton.

AudienceScoutL7J · Acton
Loading the L7J boundary…
Postal code boundary map for L7J.

Market profile

A market of 13,766 people

Size the opportunity, understand its household composition, and identify the local patterns that make L7J different from the typical Canadian postal region.

Population13,766
Households4,995
Median income$110,000
Average age41.6

L7J market summary

What distinguishes this postal-region audience

L7J represents 13,766 residents and 4,995 households in Acton. Its average household contains 2.7 people, creating a local market that can be evaluated by both total reach and household composition.

The clearest difference from the Canadian postal-region benchmark is detached housing: 77.8%, or 25.2 percentage points above the benchmark. Owner households is 83.8%, 17.3 percentage points above the benchmark.

For campaign planning, these patterns give L7J a clear audience profile. They provide concrete criteria for deciding whether the region fits an offer, which audience characteristics should shape creative, and how it should be compared with other parts of Acton.

Audience matching

Find more regions that resemble L7J

To find regions with a profile similar to L7J, begin with home ownership near 83.8% and household income near $110,000. Adjust each minimum to make the audience broader or more selective.

Match This Audience

Distinctive market signals

The characteristics with the largest local differences

These four characteristics show the largest available differences between L7J and the Canadian postal-region benchmark.

25.2 percentage points above benchmark

Single-detached homes

77.8%

Home maintenance, outdoor, renovation, utilities, and property-related campaigns may deserve a larger test.

17.3 percentage points above benchmark

Owner households

83.8%

Prioritize home, property, renovation, financial, and longer-term service propositions where relevant.

28.2% above benchmark

Median household income

$110,000

Test premium, higher-consideration, or value-led offers grounded in a clear customer benefit.

10.4 percentage points below benchmark

One-person households

19.0%

Give household decision-making, shared-use products, and multi-person value greater emphasis.

Detailed comparison

How L7J compares with the Canadian benchmark

Use the difference column to identify which measures are most useful for creative, offer, channel, and geographic targeting decisions.

MeasureL7JCanada FSA benchmarkDifference
Median household income$110,000$85,78828.2% above
Average household size2.7 people2.4 people11.1% above
Owner households83.8%66.5%17.3 percentage points above
One-person households19.0%29.4%10.4 percentage points below
Families with children43.2%34.0%9.2 percentage points above
Bachelor's degree or higher19.0%26.5%7.5 percentage points below
Immigrant population13.6%22.9%9.3 percentage points below
Worked from home24.8%23.8%1.0 percentage points above

Local market context

Community activity around the audience

AudienceScout connects 34 local facility records with L7J. Recreation is the largest represented category with 28 records, adding another signal for local media, partnership, service-area, and campaign planning.

Education4
Health care2
Culture and art0
Recreation28

Platform audience potential

Match channel planning to the local age mix

Facebook has the largest modeled audience among the displayed channels at 8,981 people. Compare that opportunity with the other estimates before setting the regional channel mix and budget.

7,016YouTube estimate · 63.4%
8,981Facebook estimate · 81.1%
5,609Instagram estimate · 50.7%
2,818TikTok estimate · 25.4%

Practical campaign implications

Turn the strongest L7J signals into campaign tests

Use these as evidence-based starting hypotheses, then validate them against campaign performance and your own customer results.

  • Single-detached homes: 77.8%25.2 percentage points above the Canadian benchmark

    Home maintenance, outdoor, renovation, utilities, and property-related campaigns may deserve a larger test.

  • Owner households: 83.8%17.3 percentage points above the Canadian benchmark

    Prioritize home, property, renovation, financial, and longer-term service propositions where relevant.

  • Median household income: $110,00028.2% above the Canadian benchmark

    Test premium, higher-consideration, or value-led offers grounded in a clear customer benefit.

L7J audience questions

Using this postal-region profile

How large is the audience in L7J?

L7J represents 13,766 residents and 4,995 households in Acton. The average household size is 2.7 people.

What demographic characteristics stand out in L7J?

Single-detached homes is 77.8%, 25.2 percentage points above the Canadian postal-region benchmark; Owner households is 83.8%, 17.3 percentage points above the Canadian postal-region benchmark; Median household income is $110,000, 28.2% above the Canadian postal-region benchmark.

How does L7J compare with another postal region?

L8M is one useful Ontario market comparison because its population is similar to L7J. It has 44.4% lower median income · 1.2 years younger on average.

How can I find other regions that match the L7J audience?

To find regions with a profile similar to L7J, begin with home ownership near 83.8% and household income near $110,000. Adjust each minimum to make the audience broader or more selective.

How can customer postal codes be analyzed in L7J?

Import postal codes to measure customer concentration in L7J, compare the count with the region's population and households, and use its strongest demographic characteristics to decide whether similar regions belong in the campaign.