Ontario postal region

N8Y demographics and market profile

See what distinguishes this audience, how it compares with other markets, and which local characteristics can shape campaign decisions in Windsor.

AudienceScoutN8Y · Windsor
Loading the N8Y boundary…
Postal code boundary map for N8Y.

Market profile

A market of 19,254 people

Size the opportunity, understand its household composition, and identify the local patterns that make N8Y different from the typical Canadian postal region.

Population19,254
Households9,135
Median income$62,800
Average age43.0

N8Y market summary

What distinguishes this postal-region audience

N8Y represents 19,254 residents and 9,135 households in Windsor. Its average household contains 2.1 people, creating a local market that can be evaluated by both total reach and household composition.

The clearest difference from the Canadian postal-region benchmark is household income: $62,800, or 26.8% below the benchmark. One-person households is 41.2%, 11.9 percentage points above the benchmark.

For campaign planning, these patterns give N8Y a clear audience profile. They provide concrete criteria for deciding whether the region fits an offer, which audience characteristics should shape creative, and how it should be compared with other parts of Windsor.

Audience matching

Find more regions that resemble N8Y

To find regions with a profile similar to N8Y, begin with household income near $62,800 and home ownership near 56.9%. Adjust each minimum to make the audience broader or more selective.

Match This Audience

Distinctive market signals

The characteristics with the largest local differences

These four characteristics show the largest available differences between N8Y and the Canadian postal-region benchmark.

26.8% below benchmark

Median household income

$62,800

Lead with practical value, accessible pricing, savings, or efficiency when testing offers in this region.

11.9 percentage points above benchmark

One-person households

41.2%

Test convenience, individual subscriptions, smaller formats, and messages centred on personal choice.

9.6 percentage points below benchmark

Owner households

56.9%

Test renter-relevant services, flexibility, mobility, convenience, and lower-commitment propositions.

9.2 percentage points below benchmark

Worked from home

14.6%

Commuter occasions, workplace-adjacent placements, and time-of-day planning may play a larger role.

Detailed comparison

How N8Y compares with the Canadian benchmark

Use the difference column to identify which measures are most useful for creative, offer, channel, and geographic targeting decisions.

MeasureN8YCanada FSA benchmarkDifference
Median household income$62,800$85,78826.8% below
Average household size2.1 people2.4 people13.6% below
Owner households56.9%66.5%9.6 percentage points below
One-person households41.2%29.4%11.9 percentage points above
Families with children29.0%34.0%5.0 percentage points below
Bachelor's degree or higher19.3%26.5%7.2 percentage points below
Immigrant population19.4%22.9%3.5 percentage points below
Worked from home14.6%23.8%9.2 percentage points below

Local market context

Community activity around the audience

AudienceScout connects 84 local facility records with N8Y. Recreation is the largest represented category with 68 records, adding another signal for local media, partnership, service-area, and campaign planning.

Education8
Health care7
Culture and art1
Recreation68

Platform audience potential

Match channel planning to the local age mix

Facebook has the largest modeled audience among the displayed channels at 12,732 people. Compare that opportunity with the other estimates before setting the regional channel mix and budget.

9,984YouTube estimate · 63.7%
12,732Facebook estimate · 81.2%
8,004Instagram estimate · 51.0%
4,058TikTok estimate · 25.9%

Practical campaign implications

Turn the strongest N8Y signals into campaign tests

Use these as evidence-based starting hypotheses, then validate them against campaign performance and your own customer results.

  • Median household income: $62,80026.8% below the Canadian benchmark

    Lead with practical value, accessible pricing, savings, or efficiency when testing offers in this region.

  • One-person households: 41.2%11.9 percentage points above the Canadian benchmark

    Test convenience, individual subscriptions, smaller formats, and messages centred on personal choice.

  • Owner households: 56.9%9.6 percentage points below the Canadian benchmark

    Test renter-relevant services, flexibility, mobility, convenience, and lower-commitment propositions.

N8Y audience questions

Using this postal-region profile

How large is the audience in N8Y?

N8Y represents 19,254 residents and 9,135 households in Windsor. The average household size is 2.1 people.

What demographic characteristics stand out in N8Y?

Median household income is $62,800, 26.8% below the Canadian postal-region benchmark; One-person households is 41.2%, 11.9 percentage points above the Canadian postal-region benchmark; Owner households is 56.9%, 9.6 percentage points below the Canadian postal-region benchmark.

How does N8Y compare with another postal region?

N9B is one useful Windsor postal-region comparison because its population is similar to N8Y. It has 5.1% lower median income · 6.9 years younger on average.

How can I find other regions that match the N8Y audience?

To find regions with a profile similar to N8Y, begin with household income near $62,800 and home ownership near 56.9%. Adjust each minimum to make the audience broader or more selective.

How can customer postal codes be analyzed in N8Y?

Import postal codes to measure customer concentration in N8Y, compare the count with the region's population and households, and use its strongest demographic characteristics to decide whether similar regions belong in the campaign.