Owner households
42.9%Test renter-relevant services, flexibility, mobility, convenience, and lower-commitment propositions.
Ontario postal region
N9B demographics and market profile
See what distinguishes this audience, how it compares with other markets, and which local characteristics can shape campaign decisions in Windsor.
AudienceScoutN9B · WindsorLoading the N9B boundary…
Selected postal region
Market profile
A market of 19,613 people
Size the opportunity, understand its household composition, and identify the local patterns that make N9B different from the typical Canadian postal region.
Population19,613
Households7,350
Median income$59,600
Average age36.1
N9B market summary
What distinguishes this postal-region audience
N9B represents 19,613 residents and 7,350 households in Windsor. Its average household contains 2.7 people, creating a local market that can be evaluated by both total reach and household composition.
The clearest difference from the Canadian postal-region benchmark is home ownership: 42.9%, or 23.6 percentage points below the benchmark. Median household income is $59,600, 30.5% below the benchmark.
For campaign planning, these patterns give N9B a clear audience profile. They provide concrete criteria for deciding whether the region fits an offer, which audience characteristics should shape creative, and how it should be compared with other parts of Windsor.
Audience matching
Find more regions that resemble N9B
To find regions with a profile similar to N9B, begin with home ownership near 42.9% and household income near $59,600. Adjust each minimum to make the audience broader or more selective.
Match This AudienceDistinctive market signals
The characteristics with the largest local differences
These four characteristics show the largest available differences between N9B and the Canadian postal-region benchmark.
Median household income
$59,600Lead with practical value, accessible pricing, savings, or efficiency when testing offers in this region.
Population age 15–29
33.1%Prioritize mobile-first discovery, social video, emerging-adult occasions, and creative built for faster consideration cycles.
Immigrant population
32.2%Consider culturally relevant research, multilingual media where appropriate, and creative tested with the communities being addressed.
Detailed comparison
How N9B compares with the Canadian benchmark
Use the difference column to identify which measures are most useful for creative, offer, channel, and geographic targeting decisions.
| Measure | N9B | Canada FSA benchmark | Difference |
|---|---|---|---|
| Median household income | $59,600 | $85,788 | 30.5% below |
| Average household size | 2.7 people | 2.4 people | 11.1% above |
| Owner households | 42.9% | 66.5% | 23.6 percentage points below |
| One-person households | 31.5% | 29.4% | 2.1 percentage points above |
| Families with children | 33.1% | 34.0% | 0.9 percentage points below |
| Bachelor's degree or higher | 32.0% | 26.5% | 5.5 percentage points above |
| Immigrant population | 32.2% | 22.9% | 9.3 percentage points above |
| Worked from home | 18.1% | 23.8% | 5.7 percentage points below |
Local market context
Community activity around the audience
AudienceScout connects 35 local facility records with N9B. Recreation is the largest represented category with 25 records, adding another signal for local media, partnership, service-area, and campaign planning.
Education8
Health care1
Culture and art1
Recreation25
Platform audience potential
Match channel planning to the local age mix
Facebook has the largest modeled audience among the displayed channels at 12,487 people. Compare that opportunity with the other estimates before setting the regional channel mix and budget.
10,455YouTube estimate · 69.2%
12,487Facebook estimate · 82.7%
8,835Instagram estimate · 58.5%
5,218TikTok estimate · 34.6%
Practical campaign implications
Turn the strongest N9B signals into campaign tests
Use these as evidence-based starting hypotheses, then validate them against campaign performance and your own customer results.
- Owner households: 42.9%23.6 percentage points below the Canadian benchmark
Test renter-relevant services, flexibility, mobility, convenience, and lower-commitment propositions.
- Median household income: $59,60030.5% below the Canadian benchmark
Lead with practical value, accessible pricing, savings, or efficiency when testing offers in this region.
- Population age 15–29: 33.1%15.2 percentage points above the Canadian benchmark
Prioritize mobile-first discovery, social video, emerging-adult occasions, and creative built for faster consideration cycles.
Related market context
Compare other Windsor postal regions
These regions share the Windsor postal community and are ordered by population similarity to N9B.
N9B audience questions
Using this postal-region profile
How large is the audience in N9B?
N9B represents 19,613 residents and 7,350 households in Windsor. The average household size is 2.7 people.
What demographic characteristics stand out in N9B?
Owner households is 42.9%, 23.6 percentage points below the Canadian postal-region benchmark; Median household income is $59,600, 30.5% below the Canadian postal-region benchmark; Population age 15–29 is 33.1%, 15.2 percentage points above the Canadian postal-region benchmark.
How does N9B compare with another postal region?
N8Y is one useful Windsor postal-region comparison because its population is similar to N9B. It has 5.4% higher median income · 6.9 years older on average.
How can I find other regions that match the N9B audience?
To find regions with a profile similar to N9B, begin with home ownership near 42.9% and household income near $59,600. Adjust each minimum to make the audience broader or more selective.
How can customer postal codes be analyzed in N9B?
Import postal codes to measure customer concentration in N9B, compare the count with the region's population and households, and use its strongest demographic characteristics to decide whether similar regions belong in the campaign.