Single-detached homes
78.0%Home maintenance, outdoor, renovation, utilities, and property-related campaigns may deserve a larger test.
Quebec postal region
H9C demographics and market profile
See what distinguishes this audience, how it compares with other markets, and which local characteristics can shape campaign decisions in L'Île Bizard Northeast.
AudienceScoutH9C · L'Île Bizard NortheastLoading the H9C boundary…
Selected postal region
Market profile
A market of 11,725 people
Size the opportunity, understand its household composition, and identify the local patterns that make H9C different from the typical Canadian postal region.
Population11,725
Households4,140
Median income$116,000
Average age42.1
H9C market summary
What distinguishes this postal-region audience
H9C represents 11,725 residents and 4,140 households in L'Île Bizard Northeast. Its average household contains 2.8 people, creating a local market that can be evaluated by both total reach and household composition.
The clearest difference from the Canadian postal-region benchmark is detached housing: 78.0%, or 25.4 percentage points above the benchmark. Owner households is 87.1%, 20.6 percentage points above the benchmark.
For campaign planning, these patterns give H9C a clear audience profile. They provide concrete criteria for deciding whether the region fits an offer, which audience characteristics should shape creative, and how it should be compared with other parts of L'Île Bizard Northeast.
Audience matching
Find more regions that resemble H9C
To find regions with a profile similar to H9C, begin with home ownership near 87.1% and household income near $116,000. Adjust each minimum to make the audience broader or more selective.
Match This AudienceDistinctive market signals
The characteristics with the largest local differences
These four characteristics show the largest available differences between H9C and the Canadian postal-region benchmark.
Owner households
87.1%Prioritize home, property, renovation, financial, and longer-term service propositions where relevant.
Median household income
$116,000Test premium, higher-consideration, or value-led offers grounded in a clear customer benefit.
Families with children
49.0%Test family-oriented services, household value, education, recreation, and parent-focused creative.
Detailed comparison
How H9C compares with the Canadian benchmark
Use the difference column to identify which measures are most useful for creative, offer, channel, and geographic targeting decisions.
| Measure | H9C | Canada FSA benchmark | Difference |
|---|---|---|---|
| Median household income | $116,000 | $85,788 | 35.2% above |
| Average household size | 2.8 people | 2.4 people | 15.2% above |
| Owner households | 87.1% | 66.5% | 20.6 percentage points above |
| One-person households | 17.8% | 29.4% | 11.6 percentage points below |
| Families with children | 49.0% | 34.0% | 15.0 percentage points above |
| Bachelor's degree or higher | 34.9% | 26.5% | 8.4 percentage points above |
| Immigrant population | 26.8% | 22.9% | 3.9 percentage points above |
| Worked from home | 31.1% | 23.8% | 7.3 percentage points above |
Local market context
Community activity around the audience
AudienceScout connects 6 local facility records with H9C. Education is the largest represented category with 2 records, adding another signal for local media, partnership, service-area, and campaign planning.
Education2
Health care1
Culture and art1
Recreation2
Platform audience potential
Match channel planning to the local age mix
Facebook has the largest modeled audience among the displayed channels at 7,565 people. Compare that opportunity with the other estimates before setting the regional channel mix and budget.
5,849YouTube estimate · 62.5%
7,565Facebook estimate · 80.8%
4,678Instagram estimate · 49.9%
2,360TikTok estimate · 25.2%
Practical campaign implications
Turn the strongest H9C signals into campaign tests
Use these as evidence-based starting hypotheses, then validate them against campaign performance and your own customer results.
- Single-detached homes: 78.0%25.4 percentage points above the Canadian benchmark
Home maintenance, outdoor, renovation, utilities, and property-related campaigns may deserve a larger test.
- Owner households: 87.1%20.6 percentage points above the Canadian benchmark
Prioritize home, property, renovation, financial, and longer-term service propositions where relevant.
- Median household income: $116,00035.2% above the Canadian benchmark
Test premium, higher-consideration, or value-led offers grounded in a clear customer benefit.
Related market context
Compare similar-sized Quebec postal regions
This directory represents L'Île Bizard Northeast with one postal region. These Quebec markets are selected by population similarity for a useful market comparison.
H9C audience questions
Using this postal-region profile
How large is the audience in H9C?
H9C represents 11,725 residents and 4,140 households in L'Île Bizard Northeast. The average household size is 2.8 people.
What demographic characteristics stand out in H9C?
Single-detached homes is 78.0%, 25.4 percentage points above the Canadian postal-region benchmark; Owner households is 87.1%, 20.6 percentage points above the Canadian postal-region benchmark; Median household income is $116,000, 35.2% above the Canadian postal-region benchmark.
How does H9C compare with another postal region?
H3Z is one useful Quebec market comparison because its population is similar to H9C. It has 31.5% lower median income · 7.3 years older on average.
How can I find other regions that match the H9C audience?
To find regions with a profile similar to H9C, begin with home ownership near 87.1% and household income near $116,000. Adjust each minimum to make the audience broader or more selective.
How can customer postal codes be analyzed in H9C?
Import postal codes to measure customer concentration in H9C, compare the count with the region's population and households, and use its strongest demographic characteristics to decide whether similar regions belong in the campaign.