Immigrant population
5.0%Use the wider demographic and household profile to determine whether localized or broad-market creative is the stronger starting point.
Quebec postal region
J3G demographics and market profile
See what distinguishes this audience, how it compares with other markets, and which local characteristics can shape campaign decisions in Beloeil West.
AudienceScoutJ3G · Beloeil WestLoading the J3G boundary…
Selected postal region
Market profile
A market of 33,664 people
Size the opportunity, understand its household composition, and identify the local patterns that make J3G different from the typical Canadian postal region.
Population33,664
Households14,020
Median income$91,000
Average age42.3
J3G market summary
What distinguishes this postal-region audience
J3G represents 33,664 residents and 14,020 households in Beloeil West. Its average household contains 2.4 people, creating a local market that can be evaluated by both total reach and household composition.
The clearest difference from the Canadian postal-region benchmark is immigrant population: 5.0%, or 17.9 percentage points below the benchmark. Single-detached homes is 59.5%, 6.9 percentage points above the benchmark.
For campaign planning, these patterns give J3G a clear audience profile. They provide concrete criteria for deciding whether the region fits an offer, which audience characteristics should shape creative, and how it should be compared with other parts of Beloeil West.
Audience matching
Find more regions that resemble J3G
To find regions with a profile similar to J3G, begin with home ownership near 72.2% and university education near 21.9%. Adjust each minimum to make the audience broader or more selective.
Match This AudienceDistinctive market signals
The characteristics with the largest local differences
These four characteristics show the largest available differences between J3G and the Canadian postal-region benchmark.
Single-detached homes
59.5%Home maintenance, outdoor, renovation, utilities, and property-related campaigns may deserve a larger test.
Owner households
72.2%Prioritize home, property, renovation, financial, and longer-term service propositions where relevant.
Bachelor's degree or higher
21.9%Use direct, practical language that demonstrates the everyday value of the offer.
Detailed comparison
How J3G compares with the Canadian benchmark
Use the difference column to identify which measures are most useful for creative, offer, channel, and geographic targeting decisions.
| Measure | J3G | Canada FSA benchmark | Difference |
|---|---|---|---|
| Median household income | $91,000 | $85,788 | 6.1% above |
| Average household size | 2.4 people | 2.4 people | 1.2% below |
| Owner households | 72.2% | 66.5% | 5.7 percentage points above |
| One-person households | 28.1% | 29.4% | 1.3 percentage points below |
| Families with children | 36.7% | 34.0% | 2.7 percentage points above |
| Bachelor's degree or higher | 21.9% | 26.5% | 4.6 percentage points below |
| Immigrant population | 5.0% | 22.9% | 17.9 percentage points below |
| Worked from home | 21.3% | 23.8% | 2.5 percentage points below |
Local market context
Community activity around the audience
AudienceScout connects 25 local facility records with J3G. Education is the largest represented category with 11 records, adding another signal for local media, partnership, service-area, and campaign planning.
Education11
Health care6
Culture and art7
Recreation1
Platform audience potential
Match channel planning to the local age mix
Facebook has the largest modeled audience among the displayed channels at 21,430 people. Compare that opportunity with the other estimates before setting the regional channel mix and budget.
16,737YouTube estimate · 63.4%
21,430Facebook estimate · 81.2%
13,277Instagram estimate · 50.3%
6,484TikTok estimate · 24.6%
Practical campaign implications
Turn the strongest J3G signals into campaign tests
Use these as evidence-based starting hypotheses, then validate them against campaign performance and your own customer results.
- Immigrant population: 5.0%17.9 percentage points below the Canadian benchmark
Use the wider demographic and household profile to determine whether localized or broad-market creative is the stronger starting point.
- Single-detached homes: 59.5%6.9 percentage points above the Canadian benchmark
Home maintenance, outdoor, renovation, utilities, and property-related campaigns may deserve a larger test.
- Owner households: 72.2%5.7 percentage points above the Canadian benchmark
Prioritize home, property, renovation, financial, and longer-term service propositions where relevant.
Related market context
Compare similar-sized Quebec postal regions
This directory represents Beloeil West with one postal region. These Quebec markets are selected by population similarity for a useful market comparison.
J3G audience questions
Using this postal-region profile
How large is the audience in J3G?
J3G represents 33,664 residents and 14,020 households in Beloeil West. The average household size is 2.4 people.
What demographic characteristics stand out in J3G?
Immigrant population is 5.0%, 17.9 percentage points below the Canadian postal-region benchmark; Single-detached homes is 59.5%, 6.9 percentage points above the Canadian postal-region benchmark; Owner households is 72.2%, 5.7 percentage points above the Canadian postal-region benchmark.
How does J3G compare with another postal region?
J7N is one useful Quebec market comparison because its population is similar to J3G. It has 2.2% lower median income · 5.7 years younger on average.
How can I find other regions that match the J3G audience?
To find regions with a profile similar to J3G, begin with home ownership near 72.2% and university education near 21.9%. Adjust each minimum to make the audience broader or more selective.
How can customer postal codes be analyzed in J3G?
Import postal codes to measure customer concentration in J3G, compare the count with the region's population and households, and use its strongest demographic characteristics to decide whether similar regions belong in the campaign.