Immigrant population
9.6%Use the wider demographic and household profile to determine whether localized or broad-market creative is the stronger starting point.
Quebec postal region
J6A demographics and market profile
See what distinguishes this audience, how it compares with other markets, and which local characteristics can shape campaign decisions in Repentigny South.
AudienceScoutJ6A · Repentigny SouthLoading the J6A boundary…
Selected postal region
Market profile
A market of 34,313 people
Size the opportunity, understand its household composition, and identify the local patterns that make J6A different from the typical Canadian postal region.
Population34,313
Households14,645
Median income$81,000
Average age46.5
J6A market summary
What distinguishes this postal-region audience
J6A represents 34,313 residents and 14,645 households in Repentigny South. Its average household contains 2.3 people, creating a local market that can be evaluated by both total reach and household composition.
The clearest difference from the Canadian postal-region benchmark is immigrant population: 9.6%, or 13.3 percentage points below the benchmark. Bachelor's degree or higher is 17.1%, 9.4 percentage points below the benchmark.
For campaign planning, these patterns give J6A a clear audience profile. They provide concrete criteria for deciding whether the region fits an offer, which audience characteristics should shape creative, and how it should be compared with other parts of Repentigny South.
Audience matching
Find more regions that resemble J6A
To find regions with a profile similar to J6A, begin with university education near 17.1% and age 65+ share near 28.0%. Adjust each minimum to make the audience broader or more selective.
Match This AudienceDistinctive market signals
The characteristics with the largest local differences
These four characteristics show the largest available differences between J6A and the Canadian postal-region benchmark.
Bachelor's degree or higher
17.1%Use direct, practical language that demonstrates the everyday value of the offer.
Population age 65+
28.0%Accessibility, clarity, trust, health, leisure, and established-household needs can carry more weight in campaign planning.
Worked from home
16.5%Commuter occasions, workplace-adjacent placements, and time-of-day planning may play a larger role.
Detailed comparison
How J6A compares with the Canadian benchmark
Use the difference column to identify which measures are most useful for creative, offer, channel, and geographic targeting decisions.
| Measure | J6A | Canada FSA benchmark | Difference |
|---|---|---|---|
| Median household income | $81,000 | $85,788 | 5.6% below |
| Average household size | 2.3 people | 2.4 people | 5.3% below |
| Owner households | 71.1% | 66.5% | 4.6 percentage points above |
| One-person households | 30.4% | 29.4% | 1.0 percentage points above |
| Families with children | 30.8% | 34.0% | 3.2 percentage points below |
| Bachelor's degree or higher | 17.1% | 26.5% | 9.4 percentage points below |
| Immigrant population | 9.6% | 22.9% | 13.3 percentage points below |
| Worked from home | 16.5% | 23.8% | 7.3 percentage points below |
Local market context
Community activity around the audience
AudienceScout connects 53 local facility records with J6A. Recreation is the largest represented category with 23 records, adding another signal for local media, partnership, service-area, and campaign planning.
Education14
Health care7
Culture and art9
Recreation23
Platform audience potential
Match channel planning to the local age mix
Facebook has the largest modeled audience among the displayed channels at 22,581 people. Compare that opportunity with the other estimates before setting the regional channel mix and budget.
17,126YouTube estimate · 60.9%
22,581Facebook estimate · 80.4%
13,489Instagram estimate · 48.0%
6,472TikTok estimate · 23.0%
Practical campaign implications
Turn the strongest J6A signals into campaign tests
Use these as evidence-based starting hypotheses, then validate them against campaign performance and your own customer results.
- Immigrant population: 9.6%13.3 percentage points below the Canadian benchmark
Use the wider demographic and household profile to determine whether localized or broad-market creative is the stronger starting point.
- Bachelor's degree or higher: 17.1%9.4 percentage points below the Canadian benchmark
Use direct, practical language that demonstrates the everyday value of the offer.
- Population age 65+: 28.0%9.0 percentage points above the Canadian benchmark
Accessibility, clarity, trust, health, leisure, and established-household needs can carry more weight in campaign planning.
Related market context
Compare similar-sized Quebec postal regions
This directory represents Repentigny South with one postal region. These Quebec markets are selected by population similarity for a useful market comparison.
J6A audience questions
Using this postal-region profile
How large is the audience in J6A?
J6A represents 34,313 residents and 14,645 households in Repentigny South. The average household size is 2.3 people.
What demographic characteristics stand out in J6A?
Immigrant population is 9.6%, 13.3 percentage points below the Canadian postal-region benchmark; Bachelor's degree or higher is 17.1%, 9.4 percentage points below the Canadian postal-region benchmark; Population age 65+ is 28.0%, 9.0 percentage points above the Canadian postal-region benchmark.
How does J6A compare with another postal region?
J0Z is one useful Quebec market comparison because its population is similar to J6A. It has 9.3% lower median income · 3.6 years younger on average.
How can I find other regions that match the J6A audience?
To find regions with a profile similar to J6A, begin with university education near 17.1% and age 65+ share near 28.0%. Adjust each minimum to make the audience broader or more selective.
How can customer postal codes be analyzed in J6A?
Import postal codes to measure customer concentration in J6A, compare the count with the region's population and households, and use its strongest demographic characteristics to decide whether similar regions belong in the campaign.