Single-detached homes
28.0%Emphasize space-efficient products, building services, mobility, and urban convenience where relevant.
Quebec postal region
J4G demographics and market profile
See what distinguishes this audience, how it compares with other markets, and which local characteristics can shape campaign decisions in Longueuil.
AudienceScoutJ4G · LongueuilLoading the J4G boundary…
Selected postal region
Market profile
A market of 10,010 people
Size the opportunity, understand its household composition, and identify the local patterns that make J4G different from the typical Canadian postal region.
Population10,010
Households4,730
Median income$79,500
Average age43.9
J4G market summary
What distinguishes this postal-region audience
J4G represents 10,010 residents and 4,730 households in Longueuil. Its average household contains 2.1 people, creating a local market that can be evaluated by both total reach and household composition.
The clearest difference from the Canadian postal-region benchmark is detached housing: 28.0%, or 24.6 percentage points below the benchmark. Owner households is 54.0%, 12.5 percentage points below the benchmark.
For campaign planning, these patterns give J4G a clear audience profile. They provide concrete criteria for deciding whether the region fits an offer, which audience characteristics should shape creative, and how it should be compared with other parts of Longueuil.
Audience matching
Find more regions that resemble J4G
To find regions with a profile similar to J4G, begin with home ownership near 54.0%. Adjust each minimum to make the audience broader or more selective.
Match This AudienceDistinctive market signals
The characteristics with the largest local differences
These four characteristics show the largest available differences between J4G and the Canadian postal-region benchmark.
Owner households
54.0%Test renter-relevant services, flexibility, mobility, convenience, and lower-commitment propositions.
One-person households
38.2%Test convenience, individual subscriptions, smaller formats, and messages centred on personal choice.
Immigrant population
14.2%Use the wider demographic and household profile to determine whether localized or broad-market creative is the stronger starting point.
Detailed comparison
How J4G compares with the Canadian benchmark
Use the difference column to identify which measures are most useful for creative, offer, channel, and geographic targeting decisions.
| Measure | J4G | Canada FSA benchmark | Difference |
|---|---|---|---|
| Median household income | $79,500 | $85,788 | 7.3% below |
| Average household size | 2.1 people | 2.4 people | 13.6% below |
| Owner households | 54.0% | 66.5% | 12.5 percentage points below |
| One-person households | 38.2% | 29.4% | 8.9 percentage points above |
| Families with children | 28.9% | 34.0% | 5.1 percentage points below |
| Bachelor's degree or higher | 30.6% | 26.5% | 4.1 percentage points above |
| Immigrant population | 14.2% | 22.9% | 8.7 percentage points below |
| Worked from home | 26.4% | 23.8% | 2.6 percentage points above |
Local market context
Community activity around the audience
AudienceScout connects 26 local facility records with J4G. Recreation is the largest represented category with 18 records, adding another signal for local media, partnership, service-area, and campaign planning.
Education3
Health care3
Culture and art2
Recreation18
Platform audience potential
Match channel planning to the local age mix
Facebook has the largest modeled audience among the displayed channels at 6,705 people. Compare that opportunity with the other estimates before setting the regional channel mix and budget.
5,217YouTube estimate · 63.1%
6,705Facebook estimate · 81.1%
4,139Instagram estimate · 50.0%
2,023TikTok estimate · 24.5%
Practical campaign implications
Turn the strongest J4G signals into campaign tests
Use these as evidence-based starting hypotheses, then validate them against campaign performance and your own customer results.
- Single-detached homes: 28.0%24.6 percentage points below the Canadian benchmark
Emphasize space-efficient products, building services, mobility, and urban convenience where relevant.
- Owner households: 54.0%12.5 percentage points below the Canadian benchmark
Test renter-relevant services, flexibility, mobility, convenience, and lower-commitment propositions.
- One-person households: 38.2%8.9 percentage points above the Canadian benchmark
Test convenience, individual subscriptions, smaller formats, and messages centred on personal choice.
Related market context
Compare other Longueuil postal regions
These regions share the Longueuil postal community and are ordered by population similarity to J4G.
J4G audience questions
Using this postal-region profile
How large is the audience in J4G?
J4G represents 10,010 residents and 4,730 households in Longueuil. The average household size is 2.1 people.
What demographic characteristics stand out in J4G?
Single-detached homes is 28.0%, 24.6 percentage points below the Canadian postal-region benchmark; Owner households is 54.0%, 12.5 percentage points below the Canadian postal-region benchmark; One-person households is 38.2%, 8.9 percentage points above the Canadian postal-region benchmark.
How does J4G compare with another postal region?
J4N is one useful Longueuil postal-region comparison because its population is similar to J4G. It has 9.4% higher median income · 7.4 years older on average.
How can I find other regions that match the J4G audience?
To find regions with a profile similar to J4G, begin with home ownership near 54.0%. Adjust each minimum to make the audience broader or more selective.
How can customer postal codes be analyzed in J4G?
Import postal codes to measure customer concentration in J4G, compare the count with the region's population and households, and use its strongest demographic characteristics to decide whether similar regions belong in the campaign.