Median household income
$154,000Test premium, higher-consideration, or value-led offers grounded in a clear customer benefit.
Ontario postal region
L7B demographics and market profile
See what distinguishes this audience, how it compares with other markets, and which local characteristics can shape campaign decisions in King City.
AudienceScoutL7B · King CityLoading the L7B boundary…
Selected postal region
Market profile
A market of 17,809 people
Size the opportunity, understand its household composition, and identify the local patterns that make L7B different from the typical Canadian postal region.
Population17,809
Households5,570
Median income$154,000
Average age40.1
L7B market summary
What distinguishes this postal-region audience
L7B represents 17,809 residents and 5,570 households in King City. Its average household contains 3.2 people, creating a local market that can be evaluated by both total reach and household composition.
The clearest difference from the Canadian postal-region benchmark is household income: $154,000, or 79.5% above the benchmark. Single-detached homes is 88.7%, 36.1 percentage points above the benchmark.
For campaign planning, these patterns give L7B a clear audience profile. They provide concrete criteria for deciding whether the region fits an offer, which audience characteristics should shape creative, and how it should be compared with other parts of King City.
Audience matching
Find more regions that resemble L7B
To find regions with a profile similar to L7B, begin with household income near $154,000 and home ownership near 90.2%. Adjust each minimum to make the audience broader or more selective.
Match This AudienceDistinctive market signals
The characteristics with the largest local differences
These four characteristics show the largest available differences between L7B and the Canadian postal-region benchmark.
Single-detached homes
88.7%Home maintenance, outdoor, renovation, utilities, and property-related campaigns may deserve a larger test.
Owner households
90.2%Prioritize home, property, renovation, financial, and longer-term service propositions where relevant.
Families with children
52.0%Test family-oriented services, household value, education, recreation, and parent-focused creative.
Detailed comparison
How L7B compares with the Canadian benchmark
Use the difference column to identify which measures are most useful for creative, offer, channel, and geographic targeting decisions.
| Measure | L7B | Canada FSA benchmark | Difference |
|---|---|---|---|
| Median household income | $154,000 | $85,788 | 79.5% above |
| Average household size | 3.2 people | 2.4 people | 31.7% above |
| Owner households | 90.2% | 66.5% | 23.7 percentage points above |
| One-person households | 12.7% | 29.4% | 16.7 percentage points below |
| Families with children | 52.0% | 34.0% | 18.0 percentage points above |
| Bachelor's degree or higher | 36.9% | 26.5% | 10.4 percentage points above |
| Immigrant population | 28.8% | 22.9% | 5.9 percentage points above |
| Worked from home | 35.1% | 23.8% | 11.3 percentage points above |
Local market context
Community activity around the audience
AudienceScout connects 58 local facility records with L7B. Recreation is the largest represented category with 48 records, adding another signal for local media, partnership, service-area, and campaign planning.
Education7
Health care1
Culture and art2
Recreation48
Platform audience potential
Match channel planning to the local age mix
Facebook has the largest modeled audience among the displayed channels at 11,197 people. Compare that opportunity with the other estimates before setting the regional channel mix and budget.
8,773YouTube estimate · 63.6%
11,197Facebook estimate · 81.1%
7,058Instagram estimate · 51.1%
3,623TikTok estimate · 26.2%
Practical campaign implications
Turn the strongest L7B signals into campaign tests
Use these as evidence-based starting hypotheses, then validate them against campaign performance and your own customer results.
- Median household income: $154,00079.5% above the Canadian benchmark
Test premium, higher-consideration, or value-led offers grounded in a clear customer benefit.
- Single-detached homes: 88.7%36.1 percentage points above the Canadian benchmark
Home maintenance, outdoor, renovation, utilities, and property-related campaigns may deserve a larger test.
- Owner households: 90.2%23.7 percentage points above the Canadian benchmark
Prioritize home, property, renovation, financial, and longer-term service propositions where relevant.
Related market context
Compare similar-sized Ontario postal regions
This directory represents King City with one postal region. These Ontario markets are selected by population similarity for a useful market comparison.
L7B audience questions
Using this postal-region profile
How large is the audience in L7B?
L7B represents 17,809 residents and 5,570 households in King City. The average household size is 3.2 people.
What demographic characteristics stand out in L7B?
Median household income is $154,000, 79.5% above the Canadian postal-region benchmark; Single-detached homes is 88.7%, 36.1 percentage points above the Canadian postal-region benchmark; Owner households is 90.2%, 23.7 percentage points above the Canadian postal-region benchmark.
How does L7B compare with another postal region?
L9V is one useful Ontario market comparison because its population is similar to L7B. It has 31.8% lower median income · 0.2 years younger on average.
How can I find other regions that match the L7B audience?
To find regions with a profile similar to L7B, begin with household income near $154,000 and home ownership near 90.2%. Adjust each minimum to make the audience broader or more selective.
How can customer postal codes be analyzed in L7B?
Import postal codes to measure customer concentration in L7B, compare the count with the region's population and households, and use its strongest demographic characteristics to decide whether similar regions belong in the campaign.