Bachelor's degree or higher
14.8%Use direct, practical language that demonstrates the everyday value of the offer.
Ontario postal region
N5V demographics and market profile
See what distinguishes this audience, how it compares with other markets, and which local characteristics can shape campaign decisions in London.
AudienceScoutN5V · LondonLoading the N5V boundary…
Selected postal region
Market profile
A market of 32,961 people
Size the opportunity, understand its household composition, and identify the local patterns that make N5V different from the typical Canadian postal region.
Population32,961
Households12,635
Median income$74,500
Average age38.8
N5V market summary
What distinguishes this postal-region audience
N5V represents 32,961 residents and 12,635 households in London. Its average household contains 2.6 people, creating a local market that can be evaluated by both total reach and household composition.
The clearest difference from the Canadian postal-region benchmark is university education: 14.8%, or 11.7 percentage points below the benchmark. Worked from home is 15.1%, 8.7 percentage points below the benchmark.
For campaign planning, these patterns give N5V a clear audience profile. They provide concrete criteria for deciding whether the region fits an offer, which audience characteristics should shape creative, and how it should be compared with other parts of London.
Audience matching
Find more regions that resemble N5V
To find regions with a profile similar to N5V, begin with university education near 14.8% and age 15–29 share near 24.7%. Adjust each minimum to make the audience broader or more selective.
Match This AudienceDistinctive market signals
The characteristics with the largest local differences
These four characteristics show the largest available differences between N5V and the Canadian postal-region benchmark.
Worked from home
15.1%Commuter occasions, workplace-adjacent placements, and time-of-day planning may play a larger role.
Population age 15–29
24.7%Prioritize mobile-first discovery, social video, emerging-adult occasions, and creative built for faster consideration cycles.
Median household income
$74,500Lead with practical value, accessible pricing, savings, or efficiency when testing offers in this region.
Detailed comparison
How N5V compares with the Canadian benchmark
Use the difference column to identify which measures are most useful for creative, offer, channel, and geographic targeting decisions.
| Measure | N5V | Canada FSA benchmark | Difference |
|---|---|---|---|
| Median household income | $74,500 | $85,788 | 13.2% below |
| Average household size | 2.6 people | 2.4 people | 7.0% above |
| Owner households | 62.1% | 66.5% | 4.4 percentage points below |
| One-person households | 24.2% | 29.4% | 5.2 percentage points below |
| Families with children | 37.6% | 34.0% | 3.6 percentage points above |
| Bachelor's degree or higher | 14.8% | 26.5% | 11.7 percentage points below |
| Immigrant population | 20.4% | 22.9% | 2.5 percentage points below |
| Worked from home | 15.1% | 23.8% | 8.7 percentage points below |
Local market context
Community activity around the audience
AudienceScout connects 750 local facility records with N5V. Recreation is the largest represented category with 733 records, adding another signal for local media, partnership, service-area, and campaign planning.
Education16
Health care1
Culture and art0
Recreation733
Platform audience potential
Match channel planning to the local age mix
Facebook has the largest modeled audience among the displayed channels at 21,293 people. Compare that opportunity with the other estimates before setting the regional channel mix and budget.
17,337YouTube estimate · 66.9%
21,293Facebook estimate · 82.1%
14,249Instagram estimate · 55.0%
7,779TikTok estimate · 30.0%
Practical campaign implications
Turn the strongest N5V signals into campaign tests
Use these as evidence-based starting hypotheses, then validate them against campaign performance and your own customer results.
- Bachelor's degree or higher: 14.8%11.7 percentage points below the Canadian benchmark
Use direct, practical language that demonstrates the everyday value of the offer.
- Worked from home: 15.1%8.7 percentage points below the Canadian benchmark
Commuter occasions, workplace-adjacent placements, and time-of-day planning may play a larger role.
- Population age 15–29: 24.7%6.8 percentage points above the Canadian benchmark
Prioritize mobile-first discovery, social video, emerging-adult occasions, and creative built for faster consideration cycles.
Related market context
Compare other London postal regions
These regions share the London postal community and are ordered by population similarity to N5V.
N5V audience questions
Using this postal-region profile
How large is the audience in N5V?
N5V represents 32,961 residents and 12,635 households in London. The average household size is 2.6 people.
What demographic characteristics stand out in N5V?
Bachelor's degree or higher is 14.8%, 11.7 percentage points below the Canadian postal-region benchmark; Worked from home is 15.1%, 8.7 percentage points below the Canadian postal-region benchmark; Population age 15–29 is 24.7%, 6.8 percentage points above the Canadian postal-region benchmark.
How does N5V compare with another postal region?
N6C is one useful London postal-region comparison because its population is similar to N5V. It has 1.3% higher median income · 3.6 years older on average.
How can I find other regions that match the N5V audience?
To find regions with a profile similar to N5V, begin with university education near 14.8% and age 15–29 share near 24.7%. Adjust each minimum to make the audience broader or more selective.
How can customer postal codes be analyzed in N5V?
Import postal codes to measure customer concentration in N5V, compare the count with the region's population and households, and use its strongest demographic characteristics to decide whether similar regions belong in the campaign.