Owner households
48.9%Test renter-relevant services, flexibility, mobility, convenience, and lower-commitment propositions.
Ontario postal region
N6J demographics and market profile
See what distinguishes this audience, how it compares with other markets, and which local characteristics can shape campaign decisions in London.
AudienceScoutN6J · LondonLoading the N6J boundary…
Selected postal region
Market profile
A market of 27,497 people
Size the opportunity, understand its household composition, and identify the local patterns that make N6J different from the typical Canadian postal region.
Population27,497
Households12,755
Median income$65,000
Average age44.2
N6J market summary
What distinguishes this postal-region audience
N6J represents 27,497 residents and 12,755 households in London. Its average household contains 2.1 people, creating a local market that can be evaluated by both total reach and household composition.
The clearest difference from the Canadian postal-region benchmark is home ownership: 48.9%, or 17.6 percentage points below the benchmark. Single-detached homes is 35.7%, 16.9 percentage points below the benchmark.
For campaign planning, these patterns give N6J a clear audience profile. They provide concrete criteria for deciding whether the region fits an offer, which audience characteristics should shape creative, and how it should be compared with other parts of London.
Audience matching
Find more regions that resemble N6J
To find regions with a profile similar to N6J, begin with home ownership near 48.9% and household income near $65,000. Adjust each minimum to make the audience broader or more selective.
Match This AudienceDistinctive market signals
The characteristics with the largest local differences
These four characteristics show the largest available differences between N6J and the Canadian postal-region benchmark.
Single-detached homes
35.7%Emphasize space-efficient products, building services, mobility, and urban convenience where relevant.
Median household income
$65,000Lead with practical value, accessible pricing, savings, or efficiency when testing offers in this region.
One-person households
38.9%Test convenience, individual subscriptions, smaller formats, and messages centred on personal choice.
Detailed comparison
How N6J compares with the Canadian benchmark
Use the difference column to identify which measures are most useful for creative, offer, channel, and geographic targeting decisions.
| Measure | N6J | Canada FSA benchmark | Difference |
|---|---|---|---|
| Median household income | $65,000 | $85,788 | 24.2% below |
| Average household size | 2.1 people | 2.4 people | 13.6% below |
| Owner households | 48.9% | 66.5% | 17.6 percentage points below |
| One-person households | 38.9% | 29.4% | 9.5 percentage points above |
| Families with children | 29.4% | 34.0% | 4.6 percentage points below |
| Bachelor's degree or higher | 22.0% | 26.5% | 4.5 percentage points below |
| Immigrant population | 22.1% | 22.9% | 0.8 percentage points below |
| Worked from home | 23.1% | 23.8% | 0.7 percentage points below |
Local market context
Community activity around the audience
AudienceScout connects 392 local facility records with N6J. Recreation is the largest represented category with 379 records, adding another signal for local media, partnership, service-area, and campaign planning.
Education9
Health care3
Culture and art1
Recreation379
Platform audience potential
Match channel planning to the local age mix
Facebook has the largest modeled audience among the displayed channels at 18,241 people. Compare that opportunity with the other estimates before setting the regional channel mix and budget.
14,246YouTube estimate · 63.4%
18,241Facebook estimate · 81.1%
11,358Instagram estimate · 50.5%
5,649TikTok estimate · 25.1%
Practical campaign implications
Turn the strongest N6J signals into campaign tests
Use these as evidence-based starting hypotheses, then validate them against campaign performance and your own customer results.
- Owner households: 48.9%17.6 percentage points below the Canadian benchmark
Test renter-relevant services, flexibility, mobility, convenience, and lower-commitment propositions.
- Single-detached homes: 35.7%16.9 percentage points below the Canadian benchmark
Emphasize space-efficient products, building services, mobility, and urban convenience where relevant.
- Median household income: $65,00024.2% below the Canadian benchmark
Lead with practical value, accessible pricing, savings, or efficiency when testing offers in this region.
Related market context
Compare other London postal regions
These regions share the London postal community and are ordered by population similarity to N6J.
N6J audience questions
Using this postal-region profile
How large is the audience in N6J?
N6J represents 27,497 residents and 12,755 households in London. The average household size is 2.1 people.
What demographic characteristics stand out in N6J?
Owner households is 48.9%, 17.6 percentage points below the Canadian postal-region benchmark; Single-detached homes is 35.7%, 16.9 percentage points below the Canadian postal-region benchmark; Median household income is $65,000, 24.2% below the Canadian postal-region benchmark.
How does N6J compare with another postal region?
N6E is one useful London postal-region comparison because its population is similar to N6J. It has 15.4% higher median income · 5.0 years younger on average.
How can I find other regions that match the N6J audience?
To find regions with a profile similar to N6J, begin with home ownership near 48.9% and household income near $65,000. Adjust each minimum to make the audience broader or more selective.
How can customer postal codes be analyzed in N6J?
Import postal codes to measure customer concentration in N6J, compare the count with the region's population and households, and use its strongest demographic characteristics to decide whether similar regions belong in the campaign.